All Topics

Vietnam is rapidly transforming from a manufacturing hub into one of Southeast Asia's most promising consumer markets. Rising incomes, urbanization, and a growing middle class are driving demand for high-quality international products, particularly in health, beauty, and family care categories. This shift raises a strategic question: which German retail concepts are best positioned to capitalize on Vietnam's evolving consumer landscape?

Vietnam hat das WTO Handelserleichterungsabkommen vollständig umgesetzt und einen Rechtsrahmen für verbindliche Zollauskünfte geschaffen. Nun bietet sich die Chance, über WTO-Mindeststandards hinauszugehen und durch Einführung einer Genehmigungsfiktion nach deutschem Vorbild zu einer der weltweit führenden Jurisdiktionen für vorhersehbare Zollverwaltung zu werden. Diese Reform würde Rechtssicherheit stärken, Investitionsentscheidungen beschleunigen und Vietnams i

Vietnam has fully implemented the WTO Trade Facilitation Agreement by establishing advance customs rulings, but now faces an opportunity to move beyond minimum compliance. By introducing a deemed approval mechanism—where applications are automatically approved if Customs fails to respond within statutory deadlines—Vietnam could distinguish itself as one of Asia's most predictable and investor-friendly customs jurisdictions, strengthening its competitive position for foreign direct investment.