ARTICLE
10 December 2016

Why Online Marketplaces Should Implement IP Protection Programmes

O
OLIVARES

Contributor

Our mission is to provide innovative solutions and highly specialized legal advice for clients facing the most complicated legal and business challenges in Mexico. OLIVARES is continuously at the forefront of new practice areas concerning copyright, litigation, regulatory, anti-counterfeiting, plant varieties, domain names, digital rights, and internet-related matters, and the firm has been responsible for precedent-setting decisions in patents, copyrights, and trademarks. Our firm is committed to developing the strongest group of legal professionals to manage the level of complexity and interdisciplinary orientation that clients require. During the first decade of the 21st century, the team successfully led efforts to reshape IP laws and change regulatory authorizations procedures in Mexico, not only through thought leadership and lobbying efforts, but the firm has also won several landmark and precedent-setting cases at the Mexican Federal and Supreme Courts levels, including in constitutional matters.
As a brief introduction, according to the Mexican Association of Internet (AMIPCI), e-commerce has increased rapidly since 2012 along with the fact that during 2015 three-quarters of online Mexicans were purchasers.
Mexico Intellectual Property

As a brief introduction, according to the Mexican Association of Internet (AMIPCI), e-commerce has increased rapidly since 2012 along with the fact that during 2015 three-quarters of online Mexicans were purchasers. Derived from the paper 12° Study regarding the Internet Habits of Mexican Users 2016, approximately 59.8% of the Mexican population has internet access, which means 65 million Mexicans have Internet access every day.

In addition, the American Chamber of Commerce – Chapter Mexico paper Understanding the Shadow Market in Mexico, revealed that 70% of the population knew that piracy had negative effects on the country, although 58% considered that these effects are not serious. This shocking result for the protection of IP rights in Mexico is mainly derived from the fact that Mexican society apparently does not understand the real impact of counterfeits and piracy products in our country.

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Originally published by www.managingip.com

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

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