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Corvette track record
The Chevrolet Corvette has become the fastest vehicle from an
American manufacturer in recent history to take on Germany's
famed 12.9-mile (21-km) Nürburgring Nordschleife circuit. The
Corvette ZR1X set a record lap time of less than 7 minutes, besting
a recent run by Ford, says General Motors' bowtie brand.
"Corvette ZR1X vehicle dynamics engineer Drew Cattell
completed a 6:49.275 lap in the electrified all-wheel-drive ZR1X
and now has the fastest lap time of any non-professional racecar
driver at the Nürburgring.
Source: WardsAuto
July sales
Toyota, Ford, Hyundai, Genesis, Kia, Mazda Generate Robust U.S. Sales in July; Sales Rate Rises to 16.9M
Toyota, Ford, Hyundai, Genesis, Kia and Mazda reported robust U.S. sales gains in July, a month that analysts said includes several unusual factors obscuring true market conditions. Subaru posted a modest gain while sales increased slightly at Honda. The seasonally adjusted annual sales rate for July rose to 16.9 million from 15.7 million in June, according to Motor Intelligence. Ford Motor Co. said total sales grew 9.4 percent to 188,374 vehicles. Ford brand sales improved 9.6 percent to 180,415 vehicles while Lincoln rose 4.7 percent to 7,959. Ford said hybrid vehicle deliveries rose 12 percent while electric vehicle sales fell 0.2 percent. F-Series pickup sales gained 6.6 percent to 73,538, and Lincoln was paced by Aviator sales nearly quadrupling to 1,470.
Source: Automotive News
Ford seeks tariff relief
After Trump Reaches Deals That Give Advantage to Overseas Exporters
An increasingly outspoken Ford Motor Co. is seeking tariff
relief from the Trump administration after the White House reached
trade agreements this past week with European and Asian trade
partners but not Mexico and Canada. The United States'
neighbors play a crucial role in the automotive supply chain. But
Ford and other select voices for Michigan's signature industry
are decrying continued uncertainty over regional trade
relationships and claiming they now face a competitive disadvantage
compared to overseas exporters. The F-150 maker has spent several
days making the case to the public — and the White House
— that the company is being penalized for its highly North
American manufacturing process and described the situation as
"urgent."
Source: The Detroit News
Ford owner loyalty rate back above Tesla's due to Elon Musk
For quite some time, Tesla has enjoyed the highest (or
near-highest) loyalty rates in the automotive industry, with its
customers proving to be quite satisfied with their vehicles and the
company, in general. In fact, Tesla even overtook Ford for the top
spot in the 2023 S&P Global Mobility Automotive Loyalty Awards
after The Blue Oval enjoyed a 12-year run atop that list. However,
things have certainly changed in recent months, and a decision made
by Tesla CEO Elon Musk last summer has had a profound effect on the
company's customer loyalty.
According to Reuters, new data from S&P Global Mobility shows
that Tesla's customer loyalty hit a high mark in June 2024 as
73 percent of existing U.S.-based owners opted to purchase another
Tesla vehicle when the time came to do so. The very next month,
Musk threw his public support behind now-President Donald Trump,
which has since caused that same figure to dip to just 49.9 percent
in March, below the industry average.
Tesla's loyalty did improve by May, however, to 57.4 percent,
which moved it back above the industry average – on par with
Toyota, but also behind Ford and Chevrolet. Regardless, this
dramatic fall that coincides with Musk's decision to take a
side in the last presidential election highlights just how risky
such moves can be. Such a fall from a dominant position in customer
loyalty is "unprecedented," according to S&P analyst
Tom Libby, who said "I've never seen this rapid of a
decline in such a short period of time."
At the same time, Ford has improved its consumer loyalty in a
variety of recent studies. Previously, S&P loyalty data
revealed that Ford owners are the least likely to be "one and
done" when it comes to purchasing a vehicle from the brand, in
fact. Additionally, Ford topped the truck rankings in the J.D.
Power 2024 U.S. Automotive Brand Loyalty Study, while the Ford
Expedition ranked first among all full-size SUVs in S&P's
2024 Global Mobility Automotive Loyalty Awards.
Source: Ford Authority
Bad car loans are back!
Upside-down loans are becoming a big problem for new-car
shoppers in the U.S. Research by shopping and editorial resource
Edmunds found that more than 26% of all trade-ins on recent new-car
purchases included negative equity on the loan, meaning its owner
owes more on the vehicle than it's worth. And since that
backwards cash flow gets rolled into the new car's financing
– which then suffers severe depreciation the moment it's
sold – the problem may only be compounding itself. Edmunds
data for the second quarter of 2025 shows that this is becoming a
growing problem for American car shoppers, when 45.7% of new car
purchases were made with a trade-in vehicle, of which 26.6% had
negative equity.
Source: CarBuzz
Detroit rediscovers its love for giant gas guzzlers
The Trump administration's war on EVs will allow the auto
industry to keep selling big, gas-powered vehicles for the
foreseeable future. Detroit is thrilled. U.S. automakers are
tearing up the playbooks they created when EVs were in high demand
and government regulations forced them to pour resources into
developing cleaner, more fuel-efficient engines. "This is a
multibillion-dollar opportunity over the next couple of
years," Ford Motor Chief Executive Jim Farley said last week
in a call with analysts. Ford already is changing its lineup, he
said, scaling back EV plans and looking to leverage demand for its
big SUVs and commercial vehicles. After the highly anticipated EV
boom in the U.S. fizzled out, President Trump and Congress set out
to eliminate state and federal regulations they argue were designed
to mandate battery-powered vehicles for American consumers.
Source: The Wall Street Journal
GM, Hyundai to develop vehicles together amid china ev competition
General Motors and Hyundai Motor on Wednesday outlined plans to
develop five vehicles together as they seek to lower costs amid
growing competition from nimble Chinese rivals, although some
analysts questioned whether the plan would work. Four of the
vehicles — a compact SUV/car/pickup, and a mid-size pickup
— are targeted for launch in Central and South America in
2028 and support both internal combustion and hybrid powertrains.
GM and Hyundai did not say where the models would be produced, but
said they expected to be rolling out at least 800,000 vehicles a
year at full production. The partnership will help GM and Hyundai
battle growing competition from Chinese EV manufacturers in Latin
America. But some questioned whether it would create meaningful
synergies.
Source: Reuters
Auto industry takes $12 billion hit from trade war
President Trump's tariff war has inflicted almost $12
billion of losses on global automakers, the biggest hit they have
faced since the pandemic. The scary reality: This may be just the
beginning. Beyond the continuing cost of tariffs, automakers in the
U.S., Japan, South Korea and Europe face years of retooling and
supply-chain tweaks to adjust to the new realities. This comes
after they spent heavily to reshape factories for electric
vehicles. The obvious responses to tariffs are to raise prices and
move production to the U.S. But both are hard for carmakers to do
quickly, potentially saddling them for years to come. Skeptics say
the tariffs will only change the industry at the margins, with
global automakers investing in the U.S. because of its healthy
consumer economy, not its politics.
Source: Wall Street Journal
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