United States: Advertising, Marketing & Branding

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Entertainment law, media law and telecoms law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics such as advertising, marketing and branding, broadcasting, gaming, hotels and hospitality, publishing, and mobile and cable communications.

If Your Product Is "Climate Neutral Certified," Can It Still Cause Environmental Harm?

ondelez promoted its ZBAR snack bars as being "climate neutral certified." The bars were certified as "climate neutral" by the Change Climate Project...

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

AGs Cancel Deceptive VIP Treatment In $4.8 Million Settlement

A bipartisan coalition of 33 AGs secured a $4.8 million multistate settlement with TFG Holding, Inc., (TFG) an online retailer that sells shoes, clothing, and accessories through brands...

United States Consumer

CO

Cozen O'Connor

Washington Supreme Court Considers "Fake Sale" Theory In Aéropostale Pricing Case

Retailers love "70% OFF!" signs the way kids love Halloween candy. And like an overfilled pillowcase of fun-sized chocolate, big discounts can create big legal questions.

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

MAHA Is Coming For Ultra-Processed Foods And Other Food Reforms; Red And Some Blue States Are Answering

The Make America Healthy Again (MAHA) movement is reshaping state and federal regulatory priorities.

United States Media & IT

KD

Kelley Drye & Warren LLP

NAD Addresses Comparison Charts

United States Media & IT

KD

Kelley Drye & Warren LLP

California Bans Online "Sweepstakes Casinos"

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

If Your Product Is "Climate Neutral Certified," Can It Still Cause Environmental Harm?

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

AD Nauseam: Money Changes Everything (Podcast)

United States Media & IT

B

BakerHostetler

Ad Law News And Views - October 2025

United States Media & IT

KD

Kelley Drye & Warren LLP

Reading The Tea Leaves: Is The FTC Likely To Revive "Click To Cancel"?

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Recent Decision Determines Retail Displays May Qualify As 'Advertisements' Under CGL Insurance Policies

United States Insurance

BT

Barnes & Thornburg LLP

Infringement Of "Slogan" Triggers The Duty To Defend

United States Insurance

BT

Barnes & Thornburg LLP

All State Laws Aren't Local: Are You Ready For New Massachusetts Junk Fee And Subscription Law?

United States Media & IT

HK

Holland & Knight

Plaintiffs Claim Skechers Emails Create False Sense Of Urgency (Podcast)

United States Media & IT

KD

Kelley Drye & Warren LLP

Why Direct Student-Athlete Payments Create An Immigration Crisis For Universities

United States Immigration

Gs

Green and Spiegel

Control, Creativity, Closure: The Mediation Advantage

United States Litigation

J

JAMS

District Court Invalidates Patents For Bridge Cheating Detection Software Under § 101

United States IP

JM

Jeffer Mangels Butler & Mitchell LLP

Green And Spiegel Partner Ksenia Maiorova Secures Major Win In NIL Visa Lawsuit

United States Immigration

Gs

Green and Spiegel

Greenwashing Legislation Trends: Key Takeaways For Businesses

Worldwide Commercial

RG

Ropes & Gray LLP

Logan Paul's Company Picks A Fight With Lionel Messi (Podcast)

What happens when a celebrity sports drink rivalry spills from the gym to the courtroom? Prime Hydration, co-founded by Logan Paul and KSI, has sued soccer legend Lionel Messi's...

United States Media & IT

KD

Kelley Drye & Warren LLP

FTC And Nevada AG Crack Down On Deceptive Tax Debt Relief Scams Mimicking The IRS

Last week, the Federal Trade Commission (FTC) and the Nevada Attorney General's Office jointly filed suit against a group of tax debt relief companies operating...

United States Finance

GA

Global Advertising Lawyers Alliance (GALA)

Three Compliance Curve Balls To Watch Under Maryland's Comprehensive Privacy Law (MODPA)

While October 1, 2025—the effective date of Maryland's Online Data Privacy Act ("MODPA" or the "Act")—has come and gone, businesses still have some time to ensure their practices are compliant.

United States Privacy

KD

Kelley Drye & Warren LLP

Logan Paul's Company Picks A Fight With Lionel Messi

After last November's boxing match between Mike Tyson and Jake Paul, Logan Paul (Jake's brother) suggested he could beat Mike Tyson in a fight.

United States Media & IT

KD

Kelley Drye & Warren LLP

California AG Settles With Plastic Bag Manufacturers Over "Recyclable" Claims

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

California AG Settles With Plastic Bag Manufacturers Over "Recyclable" Claims

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Mark Your Calendars! Upcoming Compliance Dates In State Privacy Laws (Podcast)

United States Media & IT

KD

Kelley Drye & Warren LLP

Company Accuses Competitor Of Greenwashing In New Lawsuit (Podcast)

United States Media & IT

KD

Kelley Drye & Warren LLP

New York Poised To Be At The Forefront Of AI Regulation; Five Bills Await Gov. Hochul's Action

United States Technology

GT

Greenberg Traurig, LLP

Dun & Bradstreet Faces $5.7M FTC Penalty For Violating Compliance Order And Misleading Small Businesses

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Ticketmaster Suit Shows Pricing Policies Are In FTC's Crosshairs

United States Consumer

KD

Kelley Drye & Warren LLP

MrBeast Serves Up A Feast Of Issues For CARU (Podcast)

United States Media & IT

KD

Kelley Drye & Warren LLP

Telemarketing Consent Revocation Rule News

United States Media & IT

KM

Klein Moynihan Turco LLP

Trends And Tips For Food Businesses Regarding California Consumer Claims

United States Consumer

GG

Greenberg Glusker Fields Claman & Machtinger

Ticketmaster Suit Shows Pricing Policies Are In FTC's Crosshairs

The Federal Trade Commission and a bipartisan coalition of seven state attorneys general sued Ticketmaster and Live Nation in September, alleging that they allowed ticket brokers...

United States Consumer

KD

Kelley Drye & Warren LLP

MrBeast Serves Up A Feast Of Issues For CARU (Podcast)

What happens when one of the world's biggest YouTubers markets directly to kids? Last week, the Children's Advertising Review Unit (CARU) announced a decision involving MrBeast and his brand Feastables, raising concerns...

United States Media & IT

KD

Kelley Drye & Warren LLP

Telemarketing Consent Revocation Rule News

In a recent piece, we discussed a draft Notice of Proposed Rulemaking ("NPRM") from the Federal Communications Commission ("FCC") that could drastically alter the telemarketing law landscape.

United States Media & IT

KM

Klein Moynihan Turco LLP

Trends And Tips For Food Businesses Regarding California Consumer Claims

A massive wave of consumer class actions targeting food manufacturers, distributors, and retailers is sweeping across industries as the plaintiffs' bar aggressively targets...

United States Consumer

GG

Greenberg Glusker Fields Claman & Machtinger

FTC Obtains TRO Against Tax Debt Relief Company, Alleging That The Company Was Impersonating The Government

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

California Federal Court Narrows CIPA "In-Transit" Liability For Common Website Advertising Technology And Urges Legislature To Modernize Privacy Law

On October 17, 2025, in Doe v. Eating Recovery Center LLC, No. 23-CV-05561, ECF 167 (N.D. Cal. Oct. 17, 2025), Judge Vince Chhabria of the U.S. District Court for the Northern District of California granted summary judgment to Eating Recovery Center, finding no violation of the California Invasion of Privacy Act (CIPA) where the Meta Pixel collected website event data.

United States Litigation

DM

Duane Morris LLP

#How Influencers Get Paid

First, what exactly is an influencer? According to Merriam-Webster, which added the term "Influencer" to the dictionary in 2019, an influencer is "One who exerts influence...

United States Media & IT

RJ

Roth Jackson

NAD Revives "Review Hijacking" Concept Dropped From FTC Rulemaking

When the FTC proposed its consumer reviews and testimonials rule in 2023, it included a provision targeting so-called "review hijacking" — the practice of reusing reviews written for one product to promote a "substantially different" one.

United States Media & IT

KD

Kelley Drye & Warren LLP

Updates To California Privacy Laws: New Compliance Deadlines And Requirements

California's privacy regulators and legislature have been incredibly active over the past few weeks. As a trailblazer in U.S. privacy regulation since 2018, the state is once again making significant strides in this important area.

United States Privacy

GA

Global Advertising Lawyers Alliance (GALA)

S3587: New Jersey Regulates Sale And Display Of Physical Gift Cards, Both In-Person And Online

United States Consumer

GT

Greenberg Traurig, LLP

Protecting Tribal Youth In The Social Media Era

United States Media & IT

GB

Galanda Broadman

Don't Let Your Commercial Co-Venture Stall

United States Media & IT

RJ

Roth Jackson

It's That Time Again: Sign Up Now For Brinsley's Fireside Chat With Guy Parker Of The ASA On Thursday 13 November

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Fraudulent Fundraising Slammed By FTC And The States

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

New Guidelines For Price Indications And Comparisons: ACM Publishes Guidance

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Holie Foods / Lotus – A Sweet Victory For Transparency On Sugar

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Tractor Supply – Compliance Takeaways From The Most Recent CCPA Settlement

United States Privacy

KD

Kelley Drye & Warren LLP

Multistate Coalition Sends CFPB Letters Opposing Proposals Shrinking Bureau Authority

United States Media & IT

KD

Kelley Drye & Warren LLP

Is This Halloween Candy A Trick Or A Treat?

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Is This Halloween Candy A Trick Or A Treat?

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Stay ADvised: 2025, Issue 14

United States Media & IT

DW

Davis Wright Tremaine

Philadelphia Fires A Major Legal Salvo Against Two Companies Over "Recyclable" Claims

United States Media & IT

KD

Kelley Drye & Warren LLP

FCC Announces Tentative 'Space Month' Agenda For October 2025 Open Meeting

United States Media & IT

AG

Akin Gump Strauss Hauer & Feld LLP

Texas Exempts Consent-Based Text Marketing From SB 140

United States Media & IT

BT

Barnes & Thornburg LLP

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Latest Videos

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Non-binding Guidance: The Administration's Focus On Direct-to-Consumer Prescription Drug Advertising (Podcast)

RG

Ropes & Gray LLP

S5:E14 | SEC Marketing Rule FAQs | Compliance In Context (Podcast)

CH

Calfee Halter & Griswold

RSPCA Vindicated, But Only After ASA Goes Down A Rabbit Hole. (Video)

GA

Global Advertising Lawyers Alliance (GALA)

What Are The Rules For Advertising Online Games? (Video)

G

Gamma Law

DVF + AFS Part 1: A Conversation On Living Authentically And Designing Your Life (Video)

AF

ArentFox Schiff

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