United States: Advertising, Marketing & Branding

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Entertainment law, media law and telecoms law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics such as advertising, marketing and branding, broadcasting, gaming, hotels and hospitality, publishing, and mobile and cable communications.

Trade Associations Urge Congress To Address Penny Shortage

Last week, a coalition of retail and restaurant trade associations sent a letter to leaders of congressional banking committees urging them to enact national legislation to allow them to round cash...

United States Media & IT

KD

Kelley Drye & Warren LLP

Why Does An Obscure California Law Apply To Your Website?

Businesses commonly embed in their websites certain tracking technologies, like Meta Pixel, Google Analytics, or LinkedIn Insight. These plugins analyze website visitor activities and facilitate advertising...

United States Privacy

MM

McLane Middleton, Professional Association

Luxury And The Law: What's Keeping Brands On Watch

Loeb partner Michael Barry gives an insider perspective on the shifting state of the luxury brands market, from litigation risks and regulatory pressures to real estate...

United States Consumer

LL

Loeb & Loeb LLP

California's CARS Act (SB 766) Is Official: What Auto Dealers Must Know Before October 2026

In September of 2025, the California Legislature passed Senate Bill 766 (CARS Act). The law introduces new requirements for auto dealers and provides additional consumer protections.

United States Consumer

ML

Madison Law

September 2025 FZLZ Minute

Worldwide Litigation

FZ

Fross Zelnick Lehrman & Zissu, PC

Non-binding Guidance: The Administration's Focus On Direct-to-Consumer Prescription Drug Advertising (Podcast)

United States Media & IT

RG

Ropes & Gray LLP

Prescription Drug Advertising Under Scrutiny: New FDA And HHS Enforcement Actions

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

State Attorneys General Bring Antitrust Complaint Against Zillow And Redfin

United States Anti-trust

DM

Duane Morris LLP

NAD Addresses "List" Prices And "Limited Time" Offers

United States Media & IT

KD

Kelley Drye & Warren LLP

An Amazonian-Sized Settlement: FTC Secures $2.5 Billion Against Amazon For Use Of "Dark Patterns" In Prime Enrollment Scheme

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Skechers Facing Significant Email Litigation Exposure

United States Media & IT

KM

Klein Moynihan Turco LLP

Texas SB 140 Under Scrutiny

United States Media & IT

KM

Klein Moynihan Turco LLP

Monitoring Influencer Content At Scale Thanks To The Integration Of New AI Methods

United States Technology

GA

Global Advertising Lawyers Alliance (GALA)

FTC Probes AI Companion Chatbots For Risks To Minors

United States Technology

GA

Global Advertising Lawyers Alliance (GALA)

What Honeybees Have Taught Me About Dispute Resolution

United States Litigation

J

JAMS

Arbitration Essentials: How To Initiate And Navigate An International Arbitration, Part 2: Hearings

United States Litigation

J

JAMS

Still On The Fence About Hiring A Lawyer? Here's Why Timing Matters (Video)

United States Law Practice

C

Crowley Law LLC

Stop ERP Failures: Critical Mistakes To Avoid In Your Digital Transformation (Video)

United States Strategy

TS

Taft Stettinius & Hollister

Tariffs, Contracts And The Negotiation Imperative: Why The Old Playbook Won't Work

United States International

J

JAMS

Legal Ping-Pong: D.C. Circuit Restores, Then Supreme Court Removes, Rebecca Slaughter As FTC Commissioner

In September the United States Court of Appeals for the D.C. Circuit ruled President Trump's removal of Democrat commissioners from the Federal Trade Commission (FTC) was unlawful.

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

The Era Of Agentic AI And Its Impact On Digital Advertising

Generative AI has transformed the digital marketing industry, including the ways advertisers connect with their consumers. Now, a new and more sophisticated way of using AI is becoming available: AI agents.

United States Technology

LS

Lowenstein Sandler

GENIUS Act: Payment Stablecoins Coming To A Retailer Near You (Maybe)

The Guiding and Establishing National Innovation for U.S. Stablecoins Act (GENIUS Act) (S. 1582) establishes the first U.S.

United States Technology

LL

Loeb & Loeb LLP

Montana Announces Multistate Investigation Of Big Tech Renewable Energy Claims

Last week, Attorney General Austin Knudsen of Montana announced a 16-state Republican investigation into four "big tech" companies regarding purportedly deceptive...

United States Media & IT

KD

Kelley Drye & Warren LLP

When Efforts To Support A Charity Take A Wrong Turn: Takeaways From The Kars-R-Us FTC Settlement

United States Media & IT

KD

Kelley Drye & Warren LLP

FDA's Wave Of Untitled Letters Signals Stricter Scrutiny For DTC Pharma Ads

United States Healthcare

SM

Sheppard Mullin Richter & Hampton

An Amazonian-Sized Settlement: FTC Secures $2.5 Billion Against Amazon For Use Of "Dark Patterns" In Prime Enrollment Scheme

United States Media & IT

DL

Davis+Gilbert LLP

Colorado Tightens Rules On Minors' Online Data—Are You Ready For October 1?

United States Privacy

LS

Lowenstein Sandler

FDA, HHS Taking Action Against Telehealth's Compounded Drug Advertising

United States Healthcare

HK

Holland & Knight

NAD Reviews Strikethrough Pricing As Class Action Risks Mount

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Company Accuses Competitor Of Greenwashing In New Lawsuit

United States Media & IT

KD

Kelley Drye & Warren LLP

Philadelphia Sues S.C. Johnson And Bimbo Bakeries Over "Recyclable" Claims

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Philadelphia Sues S.C. Johnson And Bimbo Bakeries Over "Recyclable" Claims

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

You're Invited: IAE's "Global Ethics Day"

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Company Accuses Competitor Of Greenwashing In New Lawsuit

Most of the lawsuits we've seen with allegations of "greenwashing" take the form of consumer class actions.

United States Media & IT

KD

Kelley Drye & Warren LLP

Philadelphia Sues S.C. Johnson And Bimbo Bakeries Over "Recyclable" Claims

The City of Philadelphia sued S.C. Johnson & Son, the manufacturer of Ziploc bags, and Bimbo Bakeries, the largest bakery company in the United States...

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Philadelphia Sues S.C. Johnson And Bimbo Bakeries Over "Recyclable" Claims

The City of Philadelphia sued S.C. Johnson & Son, the manufacturer of Ziploc bags, and Bimbo Bakeries, the largest bakery company in the United States, alleging that the companies misled consumers...

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

You're Invited: IAE's "Global Ethics Day"

On October 15th, the Institute for Advertising Ethics will be hosting a half-day event, "Ethics Re-Envisioned: Building Trust at Every Touchpoint." The event will bring together advertising...

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

ECA Digital In Brazil: A New Legal Framework For Child Protection In The Digital Age

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Inside NAD 2025: Trends, Takeaways And What's Next

The National Advertising Division (NAD) is the self-regulatory adjudicative body for the advertising industry. We attended and participated in NAD's annual conference, which focused on the current state...

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

First FASC Order Could Broadly Impact ICT Supply Chains And National Security In Federal Systems

WHAT: The Director of National Intelligence (DNI), as recommended by the Federal Acquisition Security Council (FASC), issued the first order under the Federal Acquisition Supply Chain...

United States Government

WR

Wiley Rein

FTC Lessons Learned: Chegg's $7.5 Million ROSCA Settlement

The FTC is reinvigorating its focus on fraudulent practices in e-commerce — and subscription services are in the spotlight. On September 15, 2025,

United States Media & IT

DL

Davis+Gilbert LLP

MrBeast Serves Up A Feast Of Issues For CARU

Last week, the Children's Advertising Review Unit (or "CARU") announced a decision involving MrBeastYouTube and its affiliate Feastables.

United States Media & IT

KD

Kelley Drye & Warren LLP

The May Massacre: Firings, AI, And Constitutional Crisis At The Copyright Office

United States IP

GA

Global Advertising Lawyers Alliance (GALA)

Inside NAD 2025: Trends, Takeaways And What's Next

United States Media & IT

DL

Davis+Gilbert LLP

The May Massacre: Firings, AI, And Constitutional Crisis At The Copyright Office

United States IP

FK

Frankfurt Kurnit Klein & Selz

Supreme Court Says Slaughter Stays Off The FTC (At Least For Now)

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Snapshots From The NAD Conference

United States Media & IT

LL

Loeb & Loeb LLP

FDA Unleashes Wave Of Enforcement: The Industry Faces A Crackdown On Drug Advertising

United States Healthcare

SM

Sheppard Mullin Richter & Hampton

FDA Announces "Crackdown On Deceptive Drug Advertising" With Important Implications For Traditional And Digital Media Advertisers

United States Healthcare

KD

Kelley Drye & Warren LLP

FDA Announces Intention To Initiate An Aggressive Enforcement Campaign Against Misleading Pharmaceutical Advertising

United States Healthcare

CM

Crowell & Moring LLP

FTC And States Sue Live Nation/Ticketmaster Over Deceptive Ticketing Practices

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Podcast - A Roadmap For Emerging Consumer Protection Issues

United States Consumer

HK

Holland & Knight

Mintz IRA Update — Disrupting The Pharmaceutical Supply Chain: The Era Of The DTC Model

United States Healthcare

M

Mintz

Rust-Oleum To Settle "Earth Friendly" Lawsuit For $1.5M

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Rust-Oleum To Settle "Earth Friendly" Lawsuit For $1.5M

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Influencer Lawsuit Dismissed On Procedural Grounds (Podcast)

United States Media & IT

KD

Kelley Drye & Warren LLP

NAD Considers Material Connection Disclosures in LinkedIn (Podcast)

United States Media & IT

KD

Kelley Drye & Warren LLP

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Latest Videos

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Non-binding Guidance: The Administration's Focus On Direct-to-Consumer Prescription Drug Advertising (Podcast)

RG

Ropes & Gray LLP

S5:E14 | SEC Marketing Rule FAQs | Compliance In Context (Podcast)

CH

Calfee Halter & Griswold

RSPCA Vindicated, But Only After ASA Goes Down A Rabbit Hole. (Video)

GA

Global Advertising Lawyers Alliance (GALA)

Legal Playbook: Esports Branding

G

Gamma Law

DVF + AFS Part 1: A Conversation On Living Authentically And Designing Your Life (Video)

AF

ArentFox Schiff

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