International law firm McDermott Will & Schulte is proud to represent JANA Partners in its shareholder engagement with Six Flags Entertainment Corporation — an initiative attracting notable support, including from NFL star and entrepreneur Travis Kelce, who has joined the activist-investor group to help re-energize one of America's most iconic brands.
With an economic interest of approximately 9% in Six Flags, JANA Partners and its coalition of business and cultural leaders are advocating for strategic changes to enhance marketing relevance, elevate the guest experience, modernize technology, and strengthen leadership focus.
This campaign reflects a shared belief that Six Flags can once again become a premier entertainment destination — delivering greater value for shareholders and a more dynamic experience for consumers.
We're honored to advise JANA Partners on this effort and to support constructive, high-impact engagement with the company's Board and management.
McDermott's Shareholder Activism team is led by Partners Ele Klein, Brandon Gold, Adriana Schwartz, and Craig Warkol.