United States: Trademark

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Intellectual property law and copyright law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics such as licensing and syndication, patent law, trade secrets and trademark law.
Article
Don’t Ignore A “Cease And Desist” Letter
When a business receives a cease and desist letter, it faces a critical decision point that demands strategic action rather than avoidance. This article explores the nature of these legal challenges, from intellectual property disputes to non-compete violations, and examines how businesses should analyze claims, evaluate insurance coverage, and craft responses that protect their interests while potentially resolving conflicts before litigation.
United States Litigation
Wa
Ward and Smith, P.A.
Article
Patents, Trademarks And Copyrights, Oh My! Choosing The Right Form Of Intellectual Property Protection.
Understanding the fundamental differences between patents, trademarks, and copyrights is crucial for anyone looking to protect their intellectual property. This comprehensive guide explores how each form of protection works, when to use them, and debunks common misconceptions that could leave your creative works, inventions, or brand vulnerable.
United States IP
HR
Heslin Rothenberg Farley & Mesiti
Article
Covering All The Bases: A Look At MLB’s Trademarks
Major League Baseball's All-Star Game logos and branding represent a sophisticated trademark strategy that extends far beyond the field. From specially designed annual logos featuring location-specific graphics to protected acronyms and classic baseball phrases, MLB demonstrates how comprehensive intellectual property protection creates valuable assets across merchandise, broadcasting, and brand identity.
United States IP
LD
Lerner David
Article
USPTO Releases Additional NIL Trademark Resources For Student-Athletes And Brand Owners
The U.S. Patent and Trademark Office has launched a comprehensive resource page to help student-athletes, entertainers, influencers, and entrepreneurs understand how federal trademark registration can protect their name, image, and likeness rights. As artificial intelligence reshapes content creation and threatens brand authenticity through digital replicas and voice cloning, proactive trademark planning has evolved from optional to essential for anyone monetizing their personal brand.
United States IP
HK
Holland & Knight
Article
Trademark Law Alert -- Proposed Federal Act Would Protect Individuals Against AI-Generated Fakes
The proposed NO FAKES Act of 2026 seeks to establish federal protection for individuals' digital identities against AI-generated deepfakes by creating a property right in one's voice and visual likeness. This bipartisan legislation would protect all individuals, living or deceased, from unauthorized digital replicas while balancing First Amendment protections and technological innovation. The bill introduces liability frameworks, safe harbors for platforms, and enforcement mechanisms that could fundamentall
United States IP
CL
Cowan Liebowitz & Latman PC
Article
The Splintering Of The "Schedule A" Litigation Regime: A Tug-of-War Between Efficient Enforcement And Procedural Fairness
The U.S. District Court for the Northern District of Illinois has become the epicenter of "Schedule A" litigation—a controversial model for pursuing intellectual property claims against dozens or hundreds of cross-border e-commerce sellers simultaneously. Judge John F. Kness's landmark 2025 ruling in Eicher Motors Limited challenges long-standing practices including ex parte restraining orders, prejudgment asset freezes, and mass joinder of defendants, potentially reshaping how brand owners combat onl
United States IP
Purplevine IP
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