ARTICLE
22 July 2025

The Rise Of Arbitration In Franchise Disputes

Ka
Khurana and Khurana

Contributor

K&K is among leading IP and Commercial Law Practices in India with rankings and recommendations from Legal500, IAM, Chambers & Partners, AsiaIP, Acquisition-INTL, Corp-INTL, and Managing IP. K&K represents numerous entities through its 9 offices across India and over 160 professionals for varied IP, Corporate, Commercial, and Media/Entertainment Matters.
A franchise agreement is a binding Agreement, which the franchisee is allowed to operate their business or to offer, sell, and distribute goods or services (or do both).
India Litigation, Mediation & Arbitration

Introduction:

A franchise agreement is a binding Agreement, which the franchisee is allowed to operate their business or to offer, sell, and distribute goods or services (or do both). The franchise fee is paid to the franchisor on an ongoing license basis or under a one-time agreement. The primary goal of this agreement is protecting franchisor's Intellectual Property. It's also to ensure that every franchisee runs the company in the way the franchisor is known for in terms of their name and field. "Arbitration is a procedure in which a dispute is submitted, by agreement of the parties, to one or more arbitrators who make a binding decision on the dispute. In choosing arbitration, the parties opt for a private dispute resolution procedure instead of going to court."1 An impartial and more franchise specific third party (arbitrator) makes legally enforceable decisions following the evaluation of evidence in arbitration, which is a type of Alternative Dispute Resolution (ADR).

This blog explores the factors behind the growing popularity of arbitration as a method of resolving franchise disputes, as well as the advantages it has over litigation and real-world applications for both franchisors and franchisees. Arbitration provides a more private, economical and adaptable option than traditional court proceedings for maintaining continuing business relationships in the franchising industry.

Keywords: arbitration in franchise disputes, arbitration vs litigation, franchise law, Indian arbitration, confidentiality in arbitration, arbitration clause drafting, legal precedents arbitration India

Importance of Arbitration for Dispute resolution:

Arbitration is rapidly becoming the new civil litigation for disputes between franchisor and franchisee. The discovery that arbitration can be a faster, more efficient and confidential proceeding than litigating in court is driving the shift. This practice is more pronounced in India where the country's overburdened judiciary could extend franchise disputes for years. Arbitration, on the other hand, keeps company disruption to a minimum and helps to shield sensitive business information from the public because franchisors and franchisees can resolve their disputes in a matter of months. This practice, as well as the ability to select arbitrators with industry backgrounds and the confidentiality available in such proceeding, is why arbitrating has developed as the preferred process of dispute resolution.

Why Arbitration is Rising in Franchise Agreements? Efficiency and Cost-Effectiveness:

Dispute resolution in Arbitration is quicker than that of conventional litigation as court cases take too many years to conclude and arbitration proceedings conclude within months as they are scheduled as per Parties availability and requirements of procedure. Arbitration is more cost effective than long going litigation. In litigation the costs escalate due to evidence discovery, multiple prolonged hearings and appeals, court filing fees while in arbitration these costs are avoided. This speed is important for franchisors and franchisees who need to continue business ahead and minimize business disruption. Additionally, compared to the costly and drawn-out court process, arbitration's discovery and simple processes, comparatively lower legal fees and administrative costs are preferred over the costly and drawn- out court process.

Maintaining Confidential information and protecting reputation:

Brand and customer confidence is a priority for franchise operations. In the case of disputes, exposing private information in public courtrooms can destroy a brand. Arbitration offers a confidential forum where financial information, trade secrets and sensitive subjects are kept out of the public realm. Franchisors and franchisees alike like this ambiguity; it allows them to avoid the glare of the media or the sharing of trade secrets, if they come to some sort of amicable resolution. This privacy can be the difference between retaining or losing customers' trust in a competitive market.

Panels for Franchise-Focused Arbitration:

Franchise conflicts are mostly based on Complicated company structures, industry-specific laws, and operational requirements. In litigation, judge might not always have the specific expertise required to completely comprehend these subtleties. In Arbitration both the parties may choose an arbitrator through arbitration who possess knowledge of the franchise legislation. This results into more rational and informed decision, guaranteeing that the individual making the decision is cognizant of the requirements and problems of the franchise relationship. This information gives both parties assurance that their case will be considered fairly and wisely.

Finality and Relationship Preservation:

One of the pains of Litigation is the never-ending appeals which can possibly create uncertainty and deteriorate business relationships. The ultimate ruling in arbitration, however, usually has minimal grounds for appeal. This finality provides a closure and allows both parties to go on. Additionally, the franchisor and franchisee can have a continuing relationship after dispute resolution in Arbitration because it is less adversarial. Keeping the relationship running after a dispute has been settled It is usually in everyone's best interest to continue the relationship after the settlement of dispute because many franchise agreements are long-term. Arbitration's collaborative approach Promotes a positive environment and lessens animosity.

Arbitration clauses' legality and enforcement:

In Indian Courts, arbitration is becoming more and more accepted, specifically when franchise agreements contain explicit arbitration clauses. Parties are assured as their chosen conflict resolution procedure will be held because the judiciary is prepared to enforce and defend such rules. Arbitration is practical and reliable option because of its legal backing and the relative ease with which arbitral decisions can be enforced both internationally and domestically and internationally. A special advantage for Franchisors is Enforceability, especiallyf or franchisors who are growing internationally since it guarantees that agreements are respected regardless of the location of the disagreement.

In Bharat Aluminium Co. v. Kaiser Aluminium Technical Services Inc. It was stated that arbitration clauses in commercial agreements, including franchise agreements, are binding on the parties. This case reinforced the principle that parties are free to choose arbitration as their preferred dispute resolution mechanism, and courts must respect this autonomy.2 In the case of Hindustan Construction Co. Ltd. v. NHPC Ltd. the Supreme Court reaffirmed the enforceability of dispute resolution clauses, including those mandating arbitration. The judgment clarified that if the arbitration agreement is valid and in writing, courts are obligated to refer parties to arbitration when such a clause exists in their contract.3

While structuring arbitration clauses in Franchise agreements, Strategic factors are very important to guarantee that the procedure is equitable, efficient and protects the interests of both parties:

Clarity:

language like "all disputes arising out of or in connection with this agreement" must be used in Franchise agreement to precisely define the scope of arbitration and avoid ambiguity and disputes.

Procedural guidelines:

The arbitrators' selection, cost sharing plan and the location of the proceedings. Mentioning and clarifying these facts initially helps to prevent misunderstanding when a dispute arises.

Privacy protection:

A secrecy clause must be included given how important it is to protect company secrets in India's competitive franchise market. Making sure that the arbitration proceedings and confidential information remain private, safeguarding both parties' commercial interests and reputations.

Conclusion:

Rather than a trend, arbitration is a direct response to anonymity, real knowledge and speed that Indian franchisors and franchisees truly require in the modern business world. As Compared to conventional litigation, which can be drawn out and highly visible, arbitration provides more private and a quicker way for dispute resolution. Both parties can trust that their dispute and disagreement will be fairly resolved, when arbitrators who understand the details of franchising are available

The prevalence of Arbitration is expanding around the world, especially in India, it is influenced by innovative sources for funding, new laws and better technology. The development of arbitration shows further future developments in the Indian franchise sector, including better access to justice and a legislative framework that encourages corporate expansion. Indian franchisors and franchisees will be able to make stronger, more enduring business relationships additionally in successfully resolving disputes by implementing these innovations.

Footnotes

1. https://www.wipo.int/amc/en/arbitration/what-is-arb.html

2. MANU/SC/0722/2012

3. MANU/SC/0299/2020

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

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