Endorsement Deals, Sponsorships & Investments
Kevin Hart Signs $100 Million
Investment Agreement To Create HARTBEAT, Which Will Be Led By An
All Black Leadership Team
April 27, 2022 via Forbes (subscription may be
required)
Kevin Hart, trailblazing entrepreneur, executive, and entertainer,
has now combined Laugh Out Loud and HartBeat Productions to create
the #1 source of comedic storytelling and experiences with
HARTBEAT, after more than a decade of leveraging his individual
success to build the two high-growth companies.
TiiCKER, the world's first
verified investor and shareholder rewards platform, has announced
an endorsement deal
April 27, 2022 via PR Newswire
TiiCKER, the world's first verified investor and shareholder
rewards platform, has announced an endorsement deal and influencer
sponsorship of high-rising and fast-climbing Association of
Volleyball Professionals (AVP) athlete, Logan Webber. Seain Cook,
left, and Logan Webber after winning Panama City: AVP America.
New Us Weekly e-commerce site
features products from the stars
April 26, 2022 via Biz Journal
Celebrity magazine Us Weekly has launched an e-commerce site where
fans can shop for products endorsed by the stars. UsNow.com
features 35 brands led by celebrities, including exclusive bundles
from singer, songwriter and television personality Toni
Braxton's Nude Sugar and reality TV star Lala Kent's Give
Them Lala Beauty.
Summer Water named official wine of
the Hollywood Bowl and the Governors Ball Music Festival; continues
to scale nationally
April 26, 2022 via WILX-TV (Lansing, Michigan)
Winc, Inc. ("Winc" or the "Company"), a
differentiated platform for growing alcoholic beverage brands,
announced Summer Water as the official wine of the Hollywood
Bowl.
Samuel L. Jackson's Chicken
Restaurant Opening Soon
April 23, 2022 via News Break
Celebrities are known to endorse a product or two. Just about every
commercial on television has some kind of celebrity hawking one
item or another. However, these celebs are not putting their own
money behind the products.
New Shill Leak Reveals Prices for
Celebrity-Endorsed Social Media Posts; Many Fail to Provide FTC
Disclosures
April 22, 2022 via Crypto News Australia
A recent shill leak revealed the cost that celebrities such as Zuby
and Lindsay Lohan offer for promotional social media posts for
marketing cryptocurrency projects.
Sports
Football Coach Supreme Court Case
Pits Religious Freedom vs. Coercion
April 26, 2022 via Sportico (subscription may be
required)
On Monday, April 25, the U.S. Supreme Court heard oral arguments
for Kennedy v. Bremerton School District. The case centers on
whether a public high school football coach has a First Amendment
right to pray with his players after games.
Why Brittney Griner was in Russia,
and what it says about women's sports in the
U.S.
April 26, 2022 via Los Angeles Times
Brittney Griner, who had spent several WNBA off-seasons starring
for UMMC Ekaterinburg, an elite Russian basketball club team, had
been traveling back to Ekaterinburg from the U.S., connecting in
Moscow when she was detained. She was now in the custody of Russian
officials at the airport.
Indian Premier League Valuations:
Cricket Now Has A Place Among World's Most Valuable Sports
Teams
April 26, 2022 via Forbes (subscription may be
required)
Franchise values in the world's top cricket league are surging,
outpacing the growth in even the NFL and the NBA. The Indian
Premier League has been a gold mine for investors.
NFL Draft in Las Vegas to Eclipse
the Event's $132 Million Spending Record
April 26, 2022 via Sportico (subscription may be
required)
Tracie Rodburg remembers looking out at the masses attending the
2019 NFL Draft in Nashville. The NFL's SVP for sponsor
management, Rodburg stood alongside her counterparts from Caesars
Entertainment, who were at the time preparing to host the 2020
draft.
US Supreme Court hears case
about praying Washington state football coach
April 25, 2022 via WFAA Dallas - Fort Worth News
Six years after losing his job and repeatedly losing in court, a
former Washington state coach took his arguments before the U.S.
Supreme Court Monday.
Yankees Lose Appeal to Suppress
Manfred Letter to Cashman on Cheating
April 25, 2022 via Sportico (subscription may be
required)
The New York Yankees have failed to convince the U.S. Court of
Appeals for the Second Circuit to reconsider an order that will
force the team to unseal a sensitive letter on electronic sign
stealing.
F1 trying to keep up with demand as
popularity soars
April 22, 2022 via Sports Business Journal
F1's popularity has "now soared to such an extent"
that there is "more interest from new venues than there are
available dates on the calendar," according to Ian Parkes of
the N.Y. TIMES.
NFL Argues Flores Claims of
'Tanking' Derail Civil Rights Suit
April 22, 2022 via Sportico (subscription may be
required)
Attorneys for Brian Flores and the NFL revealed key legal arguments
in a scheduling briefing sent to the presiding judge, Valerie
Caproni, on Thursday. It marked the first time the NFL has
explained its defenses.
MLB's marriage with analytics
ruining baseball for the extreme worse
April 22, 2022 via New York Post - NYPD Blotter
Remember a 1966 hit by the Statler Brothers, "Flowers on the
Wall"? It was a clever, sarcastic song about tedium:
"Countin' flowers on the wall, that don't bother me at
all.
Music Biz
Report: Kanye West's King
Crimson Sample In 'Power' Sparks Lawsuit Against Universal
Music
April 26, 2022 via AllAccess
"Variety" is reporting that Kanye West's 2010 track
"Power" has sparked a lawsuit against Universal Music
Group over its sampling of prog rock band King Crimson's
"21st Century Schizoid Man."
Warner Music Group Launches
In-House Podcast Network, Interval Presents
April 26, 2022 via WILX-TV (Lansing, Michigan)
Company will produce multi-format audio content at the intersection
of music, pop culture, and social impact First slate of shows
includes celebrity headliners such as Lupita Nyong'o and Jason
Derulo as well as productions from Snap.
SiriusXM and Audio Up Inc. Announce
Launch of Two New Original Scripted Podcasts Under Creative and
Strategic Agreement
April 26, 2022 via WILX-TV (Lansing, Michigan)
SiriusXMand innovative podcast content studio Audio
Up announced the forthcoming launches of two new original
scripted musical podcasts, the first co-branded productions under
the creative and strategic agreement between the two
companies.
"Do the royalties go on?"
asks judge in Sonny & Cher copyright case
April 26, 2022 via News Break
A judge said the result of a dispute between Cher and Sonny
Bono's estate over Sonny & Cher royalties likely hinges on
interpreting a narrow provision of federal copyright law, and asked
the parties for more information on the issue following a hearing
in California federal court.
Jimi Hendrix's personally owned
and played guitar is headlining Iconic Auctions' Amazing Music
Auction, closing April 30
April 25, 2022 via MENAFN
Guitar legend Jimi Hendrix's personally owned and played 1967
Fender Sunburst Stratocaster guitar. Hendrix played the guitar on
the song Devil's Children, recorded in 1967.
Taylor Swift Celebrates Record
Store Day 2022, Shouts Out 'Taylor's Version' Mural at
Nashville Retailer
April 23, 2022 via Billboard
The 32-year-old pop superstar, who was announced earlier this year
as the first-ever global ambassador for Record Store Day, took to
social media on Saturday, April 23, to acknowledge the annual event
and give a special shout-out to Nashville-based indie music
retailer Grimey's New and Pre-Loved Music.
Film & TV
RIL, Lupa Systems prepare for IPL
rights auction with new joint venture
April 27, 2022 via Business Standard Key Stories
Lupa Systems, promoted by media veterans Uday Shankar and James
Murdoch, and Reliance Industries (RIL) have announced a new
partnership for investment in sports and entertainment broadcasting
four months after the two began exploring options for the same.
ONE Championship, Amazon Prime
Video link up for MMA fights
April 27, 2022 via Sports Business Journal
Singapore-based MMA series ONE Championship today will announce a
new U.S. media-rights deal with Prime Video, as the fighting
property again attempts to make inroads in America.
ESPN Digs In on Softball, Lacrosse
via 2-Year Athletes Unlimited Deal
April 27, 2022 via Sportico (subscription may be
required)
ESPN is deepening its lacrosse and softball coverage and expanding
its summer broadcast slate through a two-year deal with Athletes
Unlimited— the league's first multi-year media rights
agreement and one that gives fans a single destination for two of
its flagship sports.
The Netflix Bubble Is Finally
Bursting
April 26, 2022 via The Atlantic
Ten years ago, Netflix started offering its subscribers exclusive
TV shows (we all, of course, remember the hit series
Lilyhammer).
NAB President Curtis LeGeyt On Why
Congress Needs To Help Save Local Media And How Stations Plan To
Ensure Free TV's Future – QA
April 26, 2022 via News Break
The National Association of Broadcasters has returned its annual
show to Las Vegas after a two-year absence due to Covid, again
bringing together tens of thousands of station and technology
executives to the sprawling convention center.
Fremantle Strikes TV Deal With
James & Elisabeth Murdoch-Backed Graphic Fiction Company
AWA
April 25, 2022 via Deadline - Hollywood Breaking
News
American Gods producer Fremantle has struck a strategic development
deal with the film and TV arm of graphic fiction company AWA, whose
backers include James Murdoch's Lupa Systems and his sibling
Elisabeth's production firm Sister. AWA (Artists, Writers &
Artisans) launched its content division last year with Hollywood
veteran Zach.
Netflix Mulls Ad-Supported Tier as
Sports TV Execs Cheer
April 22, 2022 via Sportico (subscription may be
required)
As Netflix shares continue to get hammered in the wake of the
company's first reported subscriber losses since 2011,
investors looking to grab a piece of the streaming giant on the
cheap should be encouraged by Ted Sarandos' disinterest in live
sports.
Non-Fungible Tokens (NFTs)
Music artists are making what
they'd earn from 1 million streams in '2 minutes' with
NFTs. Now they're turning toward Web3 — right alongside
Snoop Dogg
April 27, 2022 via Yahoo Finance
Snopp Dogg said he was bringing his music to the metaverse. He
wasn't lying. On 4/20, the rapper, songwriter and entrepreneur
dropped Death Row Session: Vol. 2 as an NFT, on platform Sound.xyz.
All 1,000 copies quickly sold out for a total of 100 Ether.
Fellaz, a Web3 Entertainment NFT
Solution Platform, Signed a Strategic Partnership With Hype Labs as
an Investor, Accelerator, and Core Partner in the Fellaz
Ecosystem
April 27, 2022 via GlobeNewswire
Fellaz, a web3 NFT solution platform for the entertainment
industry, announced a strategic partnership with Hype Labs on the
27th of April.
Pop Culture Kids Featured on
Several NFT Calendars And Endorsed By Famous Actor, Writer, and
Activist – Tommy Chong
April 25, 2022 via AB Newswire
Tommy Chong sent us his reaction on his NFT card called Tommy Bong.
Thomas B. Kin Chong is a Canadian-American actor, comedian,
musician, and activist.
Are NFTs and celebrities a match
made in heaven?
April 22, 2022 via E27 News
Celebrities, from Hollywood actors to top musicians are embracing
NFTs right now as the next big thing to connect with fans and take
back control from industry moguls.
Hoskinsea Aims to Revolutionize The
Music Industry and Pioneer NFT Music Sales on
Cardano
April 21, 2022 via Cryptopolitan
The music industry may have finally started taking NFTs more
seriously. A number of artists have launched music NFT projects
that have increased fans' attention and generated millions of
dollars in revenue.
CIRKAY announces the UK's first
ever chart compliant album to include an NFT for Fiction
Records' act 'The Amazons' on Eluvio
April 21, 2022 via WILX-TV (Lansing, Michigan)
CIRKAY, the social commerce platform used by creators and brands to
deliver content and experiences to their followers and fans, today
announced in conjunction with Virgin Records the release of its
chart compliant album to include an NFT.
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