While businesses continue to take advantage of the disseminative prowess of social media in promoting their products and services, employers must remain vigilant and prepared against the potential risks that accompany this technological phenomenon, which can sometimes blur the line between work and personal life and lead to damaging consequences.
In this paper, Davis LLP's Pablo Guzman, Tatha Swann and Brittany Tipton explore the good, the bad and the ugly of social media in the professional environment and outline steps that employers can take to mitigate risks stemming from employee misuse.
Presented at the annual Davis LLP Toronto Employment and Labour Law Conference on May 10, 2013.
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