ARTICLE
2 June 2026

Final Agenda And Speakers Announced For Cannes Rules!

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Cannes Rules! brings together leading voices in advertising law and self-regulation for an unprecedented full-day program exploring the intersection of creativity, responsibility, and compliance.
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Cannes Rules! – the first-ever, full day program devoted to advertising law and self-regulation in Cannes – has just released the full details for its upcoming program. The program, which will cover critical topics such as artificial intelligence, influencers, environmental marketing, and the vital role that self-regulation plays in the advertising ecosystem, is being presented by the Autorité de Régulation Professionnelle de la Publicité ("ARPP"), the Global Advertising Lawyers Alliance ("GALA"), the European Advertising Standards Alliance ("EASA"), the ICAS Global Think Tank, and the International Chamber of Commerce ("ICC").

Cannes Rules! will take place on June 23, 2026 at La French Connexion, which is located in the Croisette Beach Hotel - MGallery. The event runs from 10:00 a.m. until 5:00 p.m. To register, visit the Cannes Rules! registration page.

Here is the full lineup:

“Creativity Has No Limit, Except Responsibility”

  • @Mayada_off, Illustrator, Social Activist, and Exclusive Talent for the Smile label (Webedia Group)
  • Evan Nataf, Co-Founder, Beastly
  • Thomas Salvejo, Director of Brand, Advertising, Media, and Non-Commercial Partnerships, La Banque Postale
  • Stephane Martin, Director General, ARPP

“Influencer Marketing: (How) Are We Responsible”

  • Quentin Bordage, CEO, Kolsquare
  • Sophie Cartwright, Client Council and Industry Relations Lead, EMEA, Meta
  • Howard Smith, Vice President, BBB National Programs
  • Francis Stones, Global Head of Brand Safety and Responsible Media, TikTok
  • Michael Todd, Global Director, Industry Relations, Google
  • Ines Ollero Candau, Digital Development and Project Manager, EASA

“Trust Pays: The Business Case for Self-Regulation”

  • Elly L'Anson, Interim Head, Unstereotype Alliance, UN Women
  • Matt Bourn, Director of Communications, Advertising Association
  • Chiara Odelli, Head of Industry Relations, EMEA, Google
  • Gabrielle Robitaille, Director of Policy, WFA
  • Guy Parker, President, ICAS Think Tank, and Chief Executive, UK ASA

“Substantiation in the Age of AI-Assisted Personalization”

  • Caroline Bouvier, Partner, Bernard Hertz Bejot
  • Kelly Harris, Partner, Harris + co
  • Soren Pietzcker, Partner, Heuking
  • Matt Vittone, Counsel, Frankfurt Kurnit
  • Geraint Lloyd-Taylor, Partner, Lewis Silkin

“The Trust Test: Environmental Marketing Under the Spotlight”

  • Jeffrey A. Greenbaum, Managing Partner, Frankfurt Kurnit, and Vice-Chair, ICC Global Marketing and Advertising Commission
  • Raelene Martin, Head of Sustainability, ICC Secretariat
  • Jordane de Villaret, VP Sustainability Marketing and Communications, Schneider Electric
  • Otto van der Harst, Director, Stichting Reclame Code

“Cannes Rules: Why Self-Regulation Powers Responsible Creativity”

  • Ludovic Basset, Director General, EASA
  • Brinsley Dresden, Chairman, GALA
  • Raelene Martin, Head of Sustainability, ICC Secretariat
  • Stephane Martin, Director General, ARPP
  • Guy Parker, President, ICAS Global Think Tank, and Chief Executive, UK ASA
  • Fredrik Borestrom, Chairman, IAA, and Director, International Agency EMEA & Latam, LinkedIn

It promises to be a great day. We hope to see you there!

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