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Using images of impoverished children to solicit funds is seen by some as a brilliant way to raise awareness and generate donations, while others view it as subliminally targeting the heartstrings of donors who are not receiving the complete story.
Using images of impoverished children to solicit funds is
seen by some as a brilliant way to raise awareness and generate
donations, while others view it as subliminally targeting the
heartstrings of donors who are not receiving the complete story.
But does it matter? If money is given and helps a child in need,
has any harm been done?
Please see the attached article published in The Toronto Star on
March 28, 2013 that addresses these questions.
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.