ARTICLE
16 January 2019

CNIL Issues Guidance On Measuring And Aggregating Audience Data

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On October 17, the CNIL provided guidance on using devices to measure audiences and track attendance ...
France Privacy

On October 17, the CNIL provided guidance on using devices to measure audiences and track attendance or flows of visitors in public spaces (source document in French). The CNIL explained that such rules do not apply to devices that do not collect personal data. The CNIL provided examples of scenarios for anonymizing and pseudonymizing this data and provided guidance on the need for a DPIA.

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