ARTICLE
24 May 2023

Mercedes Sued Lenovo For Infringing Its Three-pointed Star Trademark

AC
AFD China

Contributor

AFD China Intellectual Property Law Office offers full-range IP services, including but not limited to filing/registration, strategy, transaction, asset management, dispute resolution, and litigation. We are an accredited AAAAA-level (top tier) patent firm, a Council Member firmĀ of the China Trademark Association, and a recommended IP service provider for SMEs.
Mercedes-Benz Group AG filed a federal trademark lawsuit in the US District Court for the Eastern District of North Carolina last Tuesday against Lenovo Inc., ...
China Intellectual Property

Mercedes-Benz Group AG filed a federal trademark lawsuit in the US District Court for the Eastern District of North Carolina last Tuesday against Lenovo Inc., alleging unlicensed usage of the three-pointed star in Lenovo's Legion series of personal computers. Mercedes calls the Legion logo "confusingly similar" to its logo, as both feature a three-pronged star enclosed in a circle. According to court documents, this is detrimental to Mercedes because the two products travel in the "channels of commerce that overlap," referencing Mercedes' usage licenses with e-sports and gaming companies. Mercedes said it "seeks injunctive and monetary relief for trademark infringement, dilution, and unfair competition."

http://www.chinaipmagazine.com/en/news-show.asp?id=12745

AFD China Newsletter is intended to provide our clients and business partners information only. The information provided on the newsletter should not be considered as professional advice, and should not form the basis of any business decisions.

Mondaq uses cookies on this website. By using our website you agree to our use of cookies as set out in our Privacy Policy.

Learn More