PRESS RELEASE
4 June 2026

Mayer Brown Advises TUI Suisse On Sale Of Cruisetour

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Mayer Brown

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Mayer Brown is an international law firm positioned to represent the world’s major corporations, funds, and financial institutions in their most important and complex transactions and disputes.
Mayer Brown successfully advised TUI Suisse AG on the strategic sale of Cruisetour AG, a Switzerland-based...
Germany

Mayer Brown advised TUI Suisse AG on the sale of all shares in Cruisetour AG, a Switzerland-based company specializing in cruise travel brokerage.

Mayer Brown acted as lead legal advisor for TUI on this transaction, including in relation to the negotiation of the share purchase agreement and the handling of tax-related aspects. Swiss-law aspects related to the transfer of the shares in Cruisetour AG were handled by the Swiss law firm MLL Legal. Besides the sale, a long-term cooperation in the cruise sector between TUI Suisse and E-Hoi AG, as the acquirer of Cruisetour AG, was also agreed upon.

The transaction forms part of TUI Group's ongoing portfolio optimization strategy. TUI Group is one of the world's leading tourism companies.

The Mayer Brown team was led by Corporate & Securities partner Dr. Jan Streer (Düsseldorf) and included associates Inga Rupp (Frankfurt) and Wolfgang Löffler (Düsseldorf), both Corporate & Securities. Partners Volker Junge and Dr. Thomas Dieker (both Frankfurt) advised on Tax, and Dr. Johannes Weichbrodt (Düsseldorf) on Antitrust matters.

On the TUI Group side, the transaction was managed from the legal side by Dr. Sabine Lieberam-Schmidt, In-house Senior Legal Counsel.

Contributor

Mayer Brown is an international law firm positioned to represent the world’s major corporations, funds, and financial institutions in their most important and complex transactions and disputes.

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