In a world of constant distraction, the most effective leaders I've worked with share a rare and powerful skill: the ability to drop into deep, focused work quickly—and stay there.
This isn't about working longer hours. It's about working with greater intention.
Deep work, as defined in Cal Newport's definitive book on the subject, is "professional activities performed in a state of distraction-free concentration that push your cognitive capabilities to their limit." It requires focus and is mentally challenging. And the outcome of these activities is new ideas, skills, or products that create value for you and for your organization.
Jeff Bezos famously structured Amazon's leadership meetings around six-page memos. No slides. No small talk. Just deep thinking, prepared in advance. The memo format forced clarity and reflection—before a single word was spoken.
Ray Dalio, the founder of Bridgewater Associates, is known for his methodical, principles-based approach to decision-making. He emphasizes deep reflection and radical transparency, often retreating into focused thinking sessions to refine his investment strategies.
What these leaders have in common isn't just productivity—it's presence. We all have to multitask. That's a reality of today's world. But when it is needed, these leaders fully immerse themselves in the problem at hand.
So ask yourself: When was the last time you put down your phone, silenced all your various messaging apps, and created the space to think deeply? Not just to plan or respond, but to engage in value-creating deep work?
Because in today's environment, the leaders who win are not the busiest. They are the ones driving the most value.
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