Canada: Advertising, Marketing & Branding

Subscribe

Entertainment law, media law and telecoms law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics such as advertising, marketing and branding, broadcasting, gaming, hotels and hospitality, publishing, and mobile and cable communications.

Image de marque fondée sur l'identité canadienne : qu'est-ce que ça implique vraiment?

L'« érablanchement' » (en anglais « maple washing » et « maple glazing ») est un concept qui fait fureur à l'heure actuelle et qui gagne en popularité...

SB

Smart & Biggar

Protection de votre marque : les pratiques exemplaires pour la tenue de registres en matière de marques de commerce au Canada

Bien que tous les propriétaires de marque souhaitent protéger leur marque de commerce, bon nombre d'entre eux ne créent ni ne tiennent régulièrement de registres détaillés de son emploi.

SB

Smart & Biggar

Canadian-inspired Branding: What's It All Mean, Eh?

"Maple washing" and "maple glazing" are buzzwords gaining traction online and in the news, reflecting a rise in Canadian-inspired marketing of a wide variety of goods and services across the country.

SB

Smart & Biggar

Navigating Ambush Marketing Laws In Canada

As Canada prepares to co-host the 2026 FIFA World Cup, many businesses are eager to leverage the event's global visibility.

BL

Borden Ladner Gervais LLP

The Ariel Problem: I Lost My Voice And I Want It Back

Canada Commercial

OE

O'Sullivan Estate Lawyers LLP

Signed, Sealed … Misrepresented? A Blue Jays Memorabilia Cautionary Tale

Canada Media & IT

LL

Lerners LLP

Raising The Stakes: Canada's New Standards For Gaming Advertising

Canada Media & IT

C

Cassels

From Posts To Portfolios: The Legal Risks Behind "Finfluencer" Content

Canada Media & IT

GW

Gowling WLG

Une entreprise peut-elle utiliser le nom d'un concurrent dans une publicité en ligne : qu'en disent les tribunaux du Canada?

Canada Media & IT

MT

Miller Thomson LLP

Plain Language, Stronger Protections: Lessons From The TikTok Privacy Investigation

ML

McKercher LLP

FDA Tightens Direct-to-Consumer Pharmaceutical Advertising In The US

Canada Media & IT

C

Cassels

Can A Business Use A Competitor's Name In Online Advertising? What Canadian Courts Say

Canada Media & IT

MT

Miller Thomson LLP

Is It Viable? Is It Common? British Columbia Court Of Appeal Reinforces Requirements For Certification

Canada Litigation

TL

Torys LLP

The Implications Of AI On Performance Marketing

Canada Media & IT

BJ

Bennett Jones LLP

Reminder: New FINTRAC Requirements Effective October 1, 2025

Canada Technology

MT

McCarthy Tétrault LLP

Contracts For Services vs. Contracts For Goods In Ontario

Canada Commercial

Pacific Legal PC

The CRA Issues A New Income Tax Folio On 'Deemed Interest Benefit On Shareholder Loans And Debts': How Is It Treated For Tax Purposes?

RS

Rotfleisch & Samulovitch P.C.

Doing Cross-Border Transactions? You'll Need Form T106 To Report Them To CRA – Guidance From A Canadian Tax Lawyer

RS

Rotfleisch & Samulovitch P.C.

BC Supreme Court's Recent Cowichan Decision

Canada Litigation

BD

Burnet, Duckworth & Palmer LLP

Social Media Platform In The Privacy Hot Seat: Key Takeaways From The Privacy Commissioner's Report

In September 2025, the Office of the Privacy Commissioner of Canada (the "OPC"), together with its counterparts in Alberta, British Columbia, and Quebec (collectively, the "Offices"), commenced an investigation into the privacy practices of TikTok.

MT

Miller Thomson LLP

My Child Uses TikTok: Should I Be Worried About Their Privacy?

Kids are more online than ever. What used to be a way to conduct research, keep up with friends, and play the occasional game has transformed into a virtual world that is at the centre of life for many kids.

SL

Siskinds LLP

Legal Considerations For Live Streaming Content In Canada: What You Need To Know

Live streaming has rapidly evolved from a niche hobby to a mainstream form of entertainment, with platforms like Instagram, Twitch, TikTok, Kick, Reddit, Discord, and YouTube Live at the forefront.

Canada Media & IT

EC

Edwards Creative Law

Canada's Competition Bureau Issues Final Guidance On Anti-Greenwashing Rules: What Businesses Need To Know And Do To Comply

In an era where sustainability sells, environmental claims are everywhere: from "carbon neutral" labels on packaging to promises of "net-zero" operations on corporate websites. These claims are now facing heightened legal...

Canada Anti-trust

PL

Procido LLP

Beware Of Scam Modeling And Talent Agencies: How To Spot Fraud

Canada Media & IT

EC

Edwards Creative Law

Is Your Song Ready For A TV Or Film Placement? — Pitfalls To Avoid (Video)

EC

Edwards Creative Law

From Purchase To Repair: How Bill 29 Reshapes Consumer Rights In Québec

Canada Media & IT

OH

Osler, Hoskin & Harcourt LLP

Trust Me, I'm An Influencer: An Overview Of Influencer Marketing In Canada

Canada Media & IT

BL

Borden Ladner Gervais LLP

Mid-year Legal Update: Ontario's Gaming Sector – 2025 Regulatory Developments

Canada Media & IT

GW

Gowling WLG

#ad Or #lawsuit? Investigating The Rise Of Class Action Litigation Targeting Influencer Marketing

Canada Media & IT

GW

Gowling WLG

Canada's Greenwashing Crackdown: New Guidelines & Private Right Of Action

Canada Anti-trust

BL

Borden Ladner Gervais LLP

The Trademark Four(Mula): Enforcement And Risk Mitigation

OH

Osler, Hoskin & Harcourt LLP

No Harm? Still A Foul: BC Court Of Appeal Ups Privacy Stakes

Canada Media & IT

MT

Miller Titerle + Company

Régime d'accès privé de la Loi sur la concurrence : Élargissement du champ d'application et nouvelle indemnisation pécuniaire

Canada Anti-trust

BC

Blake, Cassels & Graydon LLP

Canada's Greenwashing Crackdown: New Guidelines & Private Right Of Action

The Competition Bureau (the Bureau) recently issued its final guidelines on environmental benefits claims (Guidelines), hot on the heels of its Annual Plan for 2025-2026...

Canada Anti-trust

BL

Borden Ladner Gervais LLP

The Trademark Four(Mula): Enforcement And Risk Mitigation

Trademarks are important assets for any business. When it comes to trademark enforcement, options abound, which can sometimes be disorienting for the uninitiated.

OH

Osler, Hoskin & Harcourt LLP

No Harm? Still A Foul: BC Court Of Appeal Ups Privacy Stakes

In Insurance Corporation of British Columbia v. Ari, 2025 BCCA 131, the British Columbia Court of Appeal set an important precedent regarding damages for privacy breaches under the Privacy Act.

Canada Media & IT

MT

Miller Titerle + Company

Régime d'accès privé de la Loi sur la concurrence : Élargissement du champ d'application et nouvelle indemnisation pécuniaire

Des modifications à la Loi sur la concurrence (la « Loi ») qui élargissent le régime d'accès privé (le « régime ») de cette dernière sont entrées en vigueur le 20 juin 2025 (les « modifications »).

Canada Anti-trust

BC

Blake, Cassels & Graydon LLP

Québec's New Language Law Changes: Is Your Business Compliant?

BL

Borden Ladner Gervais LLP

Top Six Considerations For Branded Residences In Ontario: Part 2

Branded residences continue to grow in popularity across Ontario, offering a unique blend of luxury living and high-end hospitality. As these projects multiply, so do the legal and operational complexities that come with them.

Canada Real Estate

MT

Miller Thomson LLP

La Charte de la langue française : de nouvelles obligations dès juin 2025

À compter du 1er juin 2025, les entreprises québécoises comptant entre 25 et 49 employés seront assujetties à de nouvelles exigences prévues...

Canada Strategy

BB

BCF Business Law

The Charter Of The French Language: New Obligations As Of June 2025

As of June 1, 2025, enterprises in Québec that employ between 25 and 49 employees will be subject to new requirements under the Charter of the French language (the "Charter"), as reformed by Bill 96.

Canada Strategy

BB

BCF Business Law

'Use' It Or Lose It: Demystifying Trademark Use And Its Impact On Your Rights

All businesses employ some form of branding and marketing strategy and will inevitably encounter trademark law. There are few words in Canadian trademark law...

OH

Osler, Hoskin & Harcourt LLP

From Cineplex To Wonderland: The Drip Pricing Rollercoaster

Canada Media & IT

ML

McMillan LLP

Quebec's French Language Requirements For Commerce And Business: Reform Of The Charter Of The French Language

SB

Smart & Biggar

Navigating Post-Election Lobbying Compliance

Canada Government

TL

Torys LLP

Playing By The Rules: Key Insights For Promotional Contests In Canada

Canada Media & IT

BL

Borden Ladner Gervais LLP

Winning Market Share In Times Of Economic Uncertainty

Canada Media & IT

RS

RSM Canada

Challenge To Amusement Park Price Promotions Adds To Roller Coaster Of Canadian Drip Pricing Enforcement

Canada Anti-trust

DW

Davies Ward Phillips & Vineberg

Faites-vous du commerce électronique au Canada? Voici ce que vous devez savoir

FF

Fasken (French)

Discount Deception: Demystifying Ordinary Selling Price Claims Under The Canadian Competition Act

Canada Anti-trust

BL

Borden Ladner Gervais LLP

Faster, Bolder, Better: Navigating The Fine Line Between Superiority Claims And Puffery In Canadian Sports Advertising

Canada Media & IT

GW

Gowling WLG

The YouTube-ification Of Canadian Copyright Law (Video)

PL

Procido LLP

Government Of Alberta Proposes Significant Changes To Provincial Election Laws

Canada Government

BJ

Bennett Jones LLP

Mandatory Front-of-package Labelling Compliance By 2026 — Are You Prepared?

Canada Healthcare

BL

Borden Ladner Gervais LLP

Six Points À Retenir Concernant Les Résidences De Marque En Ontario : Première Partie

Canada Real Estate

MT

Miller Thomson LLP

La CSC annule les plafonds liés aux dépenses de publicité politique faite par des tiers en période préélectorale en Ontario

Canada Media & IT

BC

Blake, Cassels & Graydon LLP

SCC Strikes Down Ontario's Pre-Election Third-Party Political Advertising Spending Limits

Canada Government

BC

Blake, Cassels & Graydon LLP

See more

Latest Videos

See more

Is Your Song Ready For A TV Or Film Placement? — Pitfalls To Avoid (Video)

EC

Edwards Creative Law

The YouTube-ification Of Canadian Copyright Law (Video)

PL

Procido LLP

Let The iGames Begin: What You Need To Know About Ontario's New iGaming Market (Video)

BL

Borden Ladner Gervais LLP

View 2017: Innovating For The Business With Katie Jamieson Of Herschel Supply Co. (Video Content)

BC

Blake, Cassels & Graydon LLP

Trump University Class Action Roaring Towards Trial - Video

BJ

Bennett Jones LLP

Mondaq uses cookies on this website. By using our website you agree to our use of cookies as set out in our Privacy Policy.

Learn More