Kyle-Beth Hilfer

The Brand Trophy Paradox: How To Market Brand Recognition And Avoid Legal Risk

Advertising Law Alert -- Falsely Claiming A Product Feature Is "Patented" May Spark A False Advertising Claim

Advertising Law Alert – Fake ® Alert: Don't Risk False Advertising Charges

How Brands Can Identify And Mitigate AI-Related Risks In Advertising Campaigns

How To Decrease Your Influencer Marketing Legal Risk

Cause Marketing: Legal Issues In Partnering With Non-Profits

How To Decrease Your Influencer Marketing Legal Risk

11th Circuit Weighs In On Intersection Of Lanham Act And FDCA Protein Powder Labeling Requirements

Photographs On The Internet: Circuit Courts Examine Copyright Infringement