With firms representing more than 90 countries, each GALA member has the local expertise and experience in advertising, marketing and promotion law that will help your campaign achieve its objectives, and navigate the legal minefield successfully. GALA is a uniquely sensitive global resource whose members maintain frequent contact with each other to maximize the effectiveness of their collaborative efforts for their shared clients. GALA provides the premier worldwide resource to advertisers and agencies seeking solutions to problems involving the complex legal issues affecting today's marketplace.
Malaysia Airlines ran a promotional offer for a contest offering prizes for asking participants what would their "bucket list" be and why they chose their preferred destination.
In a promotional blast on Malaysia Airlines website above,
Malaysia Airlines ran a promotional offer for a contest offering
prizes for asking participants what would their "bucket
list" be and why they chose their preferred destination. This
comes as Malaysia Airlines is reeling from loss of 2 commercial
flights in the last 4 months. Malaysia Airlines is also suffering
their biggest financial loss for decades.
For those who do not know what a bucket list is, it is the wish
list one would make before dying. If only they cleared this
promotion with legal advice, Malaysia Airlines would have saved all
this embarrassment and negative publicity.
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
