ARTICLE
3 February 2015

Public Consultation On Media Merger Guidelines

M
Matheson

Contributor

Established in 1825 in Dublin, Ireland and with offices in Cork, London, New York, Palo Alto and San Francisco, more than 700 people work across Matheson’s six offices, including 96 partners and tax principals and over 470 legal and tax professionals. Matheson services the legal needs of internationally focused companies and financial institutions doing business in and from Ireland. Our clients include over half of the world’s 50 largest banks, 6 of the world’s 10 largest asset managers, 7 of the top 10 global technology brands and we have advised the majority of the Fortune 100.
The Department of Communication, Energy and Natural Resources held a public consultation concerning draft Guidelines on Media Mergers.
Ireland Antitrust/Competition Law

22 January 2015 – The Department of Communication, Energy and Natural Resources held a public consultation concerning draft Guidelines on Media Mergers ("Guidelines"). Minister Alex White issued the Guidelines under the Competition and Consumer Protection Act 2014 ("2014 Act").

Matheson regularly advises parties involved in media mergers and used the opportunity to submit a response on a number of aspects of the Guidelines.

Topics addressed in our submission included:

  • Clarity: The Guidelines would benefit from further clarity and elaboration in relation to how the Minister will evaluate the 'relevant criteria' contained in the 2014 Act. Fundamentally, the role of Guidelines should be to assist parties involved in a media merger achieve legal certainty and allow for effective transaction planning.
  • Burden on business: The Guidelines require parties involved in a media merger to provide a significant level of information. The Guidelines ought to accommodate parties by limiting the level of information required in transactions which do not raise media plurality concerns.
  • Timing remains an issue: Legislative change to the 2014 Act, to delay the possibility of notifying the Minister until the Competition and Consumer Protection Commission ("CCPC") / European Commission completes its review, was signed into law on 23 December 2014 in the Intellectual Property (Miscellaneous Provisions) Act. Such change is important as it unnecessarily delays the media merger review process.
  • BAI to review print and online media: The Guidelines require the BAI to report on the media plurality issue in a Phase II review. Further detail in relation to how the BAI will review media mergers involving parties in the newspaper and online media sectors, given its traditional role in the regulation of television and radio, would be beneficial.

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

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