ARTICLE
27 June 2025

Webinar: The New Era Of Design Protection

KL
Herbert Smith Freehills Kramer LLP

Contributor

Herbert Smith Freehills Kramer is a world-leading global law firm, where our ambition is to help you achieve your goals. Exceptional client service and the pursuit of excellence are at our core. We invest in and care about our client relationships, which is why so many are longstanding. We enjoy breaking new ground, as we have for over 170 years. As a fully integrated transatlantic and transpacific firm, we are where you need us to be. Our footprint is extensive and committed across the world’s largest markets, key financial centres and major growth hubs. At our best tackling complexity and navigating change, we work alongside you on demanding litigation, exacting regulatory work and complex public and private market transactions. We are recognised as leading in these areas. We are immersed in the sectors and challenges that impact you. We are recognised as standing apart in energy, infrastructure and resources. And we’re focused on areas of growth that affect every business across the world.
On 19 June, our European IP team held a webinar to discuss the most significant transformation in EU design law in two decades.
European Union Intellectual Property

On 19 June, our European IP team held a webinar to discuss the most significant transformation in EU design law in two decades.

The EU Design Package introduces sweeping changes that modernise design protection to better reflect today's digital and technological evolution.

We discuss new opportunities for companies to protect virtual products and graphical user interfaces; new filing requirements and costs; enhanced enforcement rights, such as protection against 3D printing and goods in transit; revised and permanent adoption of the repair clause and new administrative invalidity proceedings before national IP offices. Additionally, we compare EU and UK design laws and highlight key action points for businesses to consider.

If you have any questions or would like to speak to someone about how these changes will impact your business and what steps you should take to align with the updated legal framework, reach out to any of the speakers below.

Don't miss this opportunity to future-proof your IP strategy and stay competitive in the evolving market!

Watch now: EU Design Package Webinar | Herbert Smith Freehills Kramer

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