PRESS RELEASE
19 July 2018

ChinaSinda Represents Dior To Obtain Judicial Recognition Of Well-Known Trademark

CS
China Sinda Intellectual Property Ltd

Contributor

China Sinda Intellectual Property Ltd is a leading Chinese private IP firm. As one of the earliest, largest and most prominent Chinese IP law firms, China Sinda Intellectual Property, in conjunction with sister law firm China Sinda Law Offices, provides all aspects of IP and related commercial law services to clients both at home and abroad. We have earned the trust and support of clients since our foundation in 1993. Headquartered in Beijing, we have established branch offices in Hong Kong, Washington DC, Tokyo, Munich and Singapore to meet the needs of our increasing client base.
Beijing Intellectual Property Court recently acknowledged the well-known status of Dior’s “J’ADORE” trademark on perfumes and cosmetics, and thus overruled TRAB’s opposite decision.
China

Beijing Intellectual Property Court recently acknowledged the well-known status of Dior's "J'ADORE" trademark on perfumes and cosmetics, and thus overruled TRAB's opposite decision. The trademark invalidation case is about a Taiwanese who registered "J'ADORE" on the service of eyeglasses store. Dior has been trying to remove this trademark from the register but was unsuccessful at the TRAB. 

The feature of this case is that, the Taiwanese opens an  eyeglasses store named J' ADORE, and places a Dior's J'ADORE perfume bottle adjacent to the eyeglasses by intention. By highlighting the bad faith of this Taiwanese and the high fame of J'ADORE perfume, the Court is convinced to side with Dior in stopping the free riding act. 

The ChinaSinda team assisting Dior on this matter includes Mr. Tingru Wang, Ms. Lu Jin and Ms. Shanren Piao.

Contributor

China Sinda Intellectual Property Ltd is a leading Chinese private IP firm. As one of the earliest, largest and most prominent Chinese IP law firms, China Sinda Intellectual Property, in conjunction with sister law firm China Sinda Law Offices, provides all aspects of IP and related commercial law services to clients both at home and abroad. We have earned the trust and support of clients since our foundation in 1993. Headquartered in Beijing, we have established branch offices in Hong Kong, Washington DC, Tokyo, Munich and Singapore to meet the needs of our increasing client base.
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