Let's imagine for a second a soccer match in which there are
no rules, and thus the course of the match depends on the decision
of each of the teams. It is both illogical and inadmissible,
isn't it? The same applies to markets and the
relationships between consumers and companies, since clear rules
are required for both of them to subsist and complement each
This was precisely the conclusion of the Dominican Republic (a
country with which Costa Rica has entered into a Free Trade
Agreement), which enacted the General Law on the Defense and
Advocacy of Competition (42-08) for purposes of fostering effective
competition in goods and services markets.
At the request of the Inter-American Development Bank (BID),
Weinstok Abogados' Partner Pamela Sittenfeld is responsible for
leading the implementation of the National Commission for the
Defense of Competition (PROCOMPETENCIA) in said country, and
recently traveled to Dominican Republic to perform and evaluation
in connection with this process, which she has considered positive
and well advanced.
Sittenfeld – an attorney with a Masters Degree in Markets
Regulation – sees in competition agencies the right
instrument to regulate markets that are opening both internally and
externally vis-à-vis their own countries and their region,
with consumers as the main beneficiaries of this process.
Based on Sittenfeld's extensive experience in this field,
who served for five years as the head of the Commission for the
Promotion of Competition (among other positions) in Costa Rica,
Sittenfeld considers that countries should adjust to a new
regulatory system, as Dominican Republican is presently doing.
"The country will be the ultimate winner, since competition
regulations are an essential requirement for companies to become
more competitive; thus I believe that in the end this will
represent a benefit for the society as a whole", stated
Sittenfeld to newspaper Listín Diario of Santo Domingo,
The most important contribution derived from this market
regulation model consists in the fact that consumers of goods and
services are the ones with full decision-making power, something
impossible when it comes to State-regulated markets.
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