ARTICLE
22 November 2019

Legal Issues To Consider When Planning Prize Promotions

SP
Squire Patton Boggs LLP

Contributor

Squire Patton Boggs LLP
International prize promotions are regularly used by brands to engage with consumers through the use of social media and other platforms.
United States Media, Telecoms, IT, Entertainment

International prize promotions are regularly used by brands to engage with consumers through the use of social media and other platforms. In a recent publication, team members, Carlton Daniel, Andrea Ward and Jessica Dye, discuss the legal issues marketers should be considered when running such promotions. The publication addresses the gambling laws of various jurisdictions and the requirements for prize draws versus prize competitions and the IP rights of influencers.

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

See More Popular Content From

Mondaq uses cookies on this website. By using our website you agree to our use of cookies as set out in our Privacy Policy.

Learn More