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Intellectual property is central to almost everything we do, as businesses or individuals. As a result, intellectual property rights are important assets to most modern businesses.
with Senior Company Executives, HR and Finance and Tax Executives
with readers working within the Property industries
Intellectual property is central to almost everything we do, as
businesses or individuals. As a result, intellectual property
rights are important assets to most modern businesses.
Understanding how intellectual property can impact you and your
business is vital, as it is the body of law which protects, amongst
other things, brands, product designs and inventions. It also
supports the global exchange of technology and ideas.
For World IP Day, we have created a short series of accessible
'transatlantic top tips' animations, which provide guidance
on some of the basics of intellectual property rights, including
information from our UK and US lawyers.
There is also a bonus instalment providing a short introduction
to World IP Day, which includes a special feature in honour of this
year's theme – Powering change: Women in innovation and
creativity – which celebrates the contribution of women to
the world of IP.
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
