Most Read Contributor in United States, March 2017
Washington has been hit with a political Tsunami unlike anything
we've seen in our lifetimes. But you know that.
What you may not know is how this tidal wave is going to change
your day-to-day operations in advising marketers and their supply
chain. You may not know what to expect and how to
respond. Need answers? This year's Annual
Association of National Advertisers Advertising Law &
Public Policy conference on March 28-29 in Washington could not
be more timely. Reed Smith partner, Douglas Wood, is once
again honored to co-chair it with Dan Jaffe, head of ANA's
Government Relations office. Not only will it again be the
top networking event among the highest level players in the
industry, this year's list of speakers includes critical movers
and shakers you need to hear. Meet regulators, influencers,
and law enforcement folks like Rebecca Meiklejohn (U.S. Department
of Justice Antitrust Division), Connecticut Attorney General George
Jepsen, Acting FTC Chair Maureen Ohlhausen, Wall Street Journal
reporter Suzanne Vranica, Carla Michelotti, and more. Join
top legal counsel from some of the world's largest advertisers,
including L'Oreal, American Express, Dell, Fiat Chrysler,
Unilever, Subway, InterContinental Hotels, and Mondelez.
Interact with Ad/Fin Solutions, TubeMogul, and WhiteOps, key
technology companies poised to offer solutions you need to
know. And, of course, hear from Dan Jaffe on what's in
store for all of us in Washington and from the world's A-List
of private practitioners. Missing this conference may leave
you and your clients in a perfect storm without a plan.
This article is presented for informational purposes only
and is not intended to constitute legal advice.
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Marketers and their agencies are seeing increased regulatory scrutiny of their influencer campaigns as the popularity of influencers continues to grow and influencer networks become a greater marketing force.
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