Scott L. Vernick was quoted in the Law360 article, "Consumer Protection Cases To Watch in 2016." Full text can be found in the December 24, 2015, issue, but a synopsis is below.

In the coming year, attorneys will turn their attention to a number of important consumer protection cases, including Campbell-Ewald Co. v. Gomez.

The Supreme Court is expected to release its decision on whether defendants can strategically offer individual plaintiffs relief necessary to make them whole at the outset of litigation and avoid potentially long court battles or costly class action settlements down the road.

Campbell-Ewald Co. is accused of violating the TCPA by sending naval recruitment messages through a subcontractor to approximately 100,000 people. The company offered Jose Gomez more than three times the statutory $500 per violation for each unsolicited text he allegedly received.

"Given the unlimited liability that companies face under statutes such as the TCPA, it makes a big difference if businesses can pick off plaintiffs," said Scott L. Vernick, a noted privacy attorney.

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