Searching Content indexed under Trademark by Neil Austin ordered by Published Date Descending.
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No Purchase Necessary: Six Tips For Making Sure Your Online Prize Promotion Is Not An Illegal Lottery
The Federal Trade Commission's recent $9.5 million judgment against sweepstakes operator Crystal Ewing is a stark reminder that prize promotions remain fertile ground for regulatory scrutiny...
United States
8 Apr 2015
Milk Dud? False Advertising Lawsuit Against Makers Of Muscle Milk Illustrates Interplay Between Lanham Act, FTC And FDA
Global Beverage Enterprises, Inc. brought Lanham Act claims against CytoSport, Inc., alleging false advertising of CytoSport’s popular Muscle Milk.
United States
19 May 2014
"Raw" Row: NAD Declines Recommending Discontinuance Of IN THE RAW Product Claim For Stevia Sweetener
Cargill Health & Nutrition, the maker of TRUVIA sweeteners, recently brought a false advertising challenge against its competitor Cumberland Packing Corp. over Cumberland’s use of the product name STEVIA IN THE RAW.
United States
9 Jan 2013
FTC's 2012 Green Guides: What Does It Mean For Your Advertising Strategy?
Over the past several years, consumer class actions alleging unfair and deceptive advertising practices have risen sharply, often as a result of class action lawyers simply paying attention to competitor disputes concerning claim substantiation.
United States
29 Oct 2012
FTC Set To Adopt New Rules To Speed Up Investigations, But Will They Work?
The Federal Trade Commission recently finalized changes to its investigative procedures.
United States
5 Oct 2012
Lanham Act Dust Up Over Vacuum Cleaner Claims Clarifies Literally False Standard
A federal district court in Massachusetts was recently sucked into a false advertising dispute between manufacturers of competing vacuums and steam cleaners.
United States
6 Aug 2012
FTC Up To 75% More Likely to Curtail "Up To" Claims In The Wake Of Recent Report*
In the midst of one of the most brutal heat waves in recent history, the FTC has published a research study taking window manufacturers to task for, among other things, making aggressive "up to" claims regarding savings on air conditioning bills.
United States
18 Jul 2012
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