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Global Advertising Lawyers Alliance (GALA)
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By Caroline Bouvier (Bernard – Hertz – Béjot), Michel Béjot (Bernard – Hertz – Béjot)
This decision is an interesting example of how to conciliate competing interests: ads inciting to buy vs. the promotion of a sustainable development through a reasonable consumption.
By Juan Uribe (Triana, Uribe & Michelsen)
Consequently, judges will have to study carefully this case and determine whether the non- profit organization arguments are solid or well-founded, which will not be a simple task.
By Ariela Agosin (Albagli Zaliasnik), Oscar Molina (Albagli Zaliasnik)
In an effort to curb child obesity, in mid-2016 the Nutritional Composition of Food Law (Law No. 20.606) went into effect in Chile.
By Kalina Tchakarova (Djingov, Gouginski, Kyutchukov & Velichkov), Vladislav Antonov (Djingov, Gouginski, Kyutchukov & Velichkov)
In light of that trend, the competent authorities pay more attention on such alternative advertising channels.
By Catherine Dennis Brooks (Miller Thomson LLP)
Canadian trademark laws are poised to undergo significant changes that will result in greater harmonization of the Canadian trademark regime with those of many countries around the world.
By Valdir Rocha (Veirano Advogados), Ligia Alvarenga (Veirano Advogados), Rodrigo Ayres de Oliveira (Veirano IP)
The Federal Council of Pharmacy published Resolution No. 658/2018 to regulate publicity, advertisement and announcement of activities related to the pharmaceutical profession.
By Mauricio Maleck (Veirano Advogados)
In Brazil, paying for AdWords services for internet searching engines such as Google and Bing can amount to trademark infringement and unfair competition.
By Jan Ravelingien (Marx Van Ranst Vermeersch & Partners)
Purpose of the Guidelines is to help online influencers, advertisers, agencies, media and platforms to protect the consumer, who has the right to always know clearly if a social media post is a commercial communication.
By Valdir Rocha (Veirano Advogados), Ligia Alvarenga (Veirano Advogados)
The dispute between ride sharing companies Uber and 99 is increasingly fierce. Now the main stage is Rio de Janeiro. In May 2018, Uber filed a lawsuit against 99 in the city, claiming misleading advertising.
By Rebeca Arruda Gomes (Veirano e Advogados Associados), Paula Mader Araujo (Veirano Advogados)
Packages and labels should enable consumers to obtain accurate information as to the quantity of their contents.
By Manuel Graña (FERRERE)
On August 29, 2018 the Executive branch approved Decree 272/018 requiring use of front-of-package labels on food products containing excess amounts of certain compounds as specified in the Decree.
By Douglas Mishkin (Venable LLP), Karel Mazanec (Venable LLP)
Any organization with a publicly-facing website—in other words, virtually any organization—should be aware that the World Wide Web Consortium (W3C) ...
By Randal Shaheen (Venable LLP)
In a recent case, the National Advertising Division (NAD) ruled that the advertiser, Mahindra USA, Inc., could not claim its products were superior without reasonable evidence.
By Michael Signorelli (Venable LLP)
The Federal Election Commission recently held a public hearing to discuss its March 2018 proposed rule aimed at providing voters with more information about who pays for or sponsors ...
By Kathleen Sheridan (Venable LLP), Leonard Gordon (Venable LLP)
The Federal Trade Commission (FTC) has waged a steady war against advertisers that use introductory offers that turn into subscription agreements.
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