Moore Stephens Automotive together with AADA, launch
ground-breaking survey targeting the Australian automotive
July 04, 2013
Rapid change is occurring in the automotive industry,
with Australia currently seeing the decline in local manufacturing
of vehicles and changes in retail structures and consumer online
Moore Stephens Automotive, together with the Australian
Automobile Dealers Association (AADA) have today released their
national automotive industry survey for 2013. The survey is
designed to gauge the industry's thoughts and predictions on
where the industry is heading and what will unfold by 2020.
"There is much discussion about where the automotive
industry is heading and what will unfold by 2020" Salefest
Group CEO, Patrick Tessier said. "There is much debate about
how consumers will buy cars, what dealerships will look like and
can the bulging level of new-car brands on offer in Australia be
sustained?" Tessier said.
These challenging questions will be asked in a survey sent out
to thousands of dealerships and allied industries across the
country. In an unprecedented move, dealership management and staff
along with industry affiliates will have the opportunity to reflect
on what lies ahead and predict which areas of business will require
the most investment.
The survey provides an opportunity for automotive retailers and
industry affiliates to provide their views on the current
challenges, opportunities and risks for automotive retailing as
well as an insight into the blueprint for the automotive retailer
of 2020", Moore Stephens Automotive Director, Brett Fowler
"We will be presenting the results of the survey at the
upcoming AADA convention in September 2013. Attendees will be taken
through a compelling and insightful presentation of the results and
have an opportunity to ask questions and provide feedback on the
survey results. The presentation will not only reveal insights into
the long term future of automotive retailing but also provide a
valuable report on current industry trends and challenges",
The survey will be sent to over 9000 Australian automotive
dealerships and industry affiliates and is available to complete
from the Moore Stephens website.
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