Please find here the second report in the Shifting Landscapes
series: Cloud Computing.
The arrival of the internet has brought about a seismic change
in the way organisations are run, how people interact and how
information is accessed.
To better understand the impact of these drivers we commissioned
a qualitative research study 'Shifting Landscapes - the online
challenge to traditional business models'.
We conducted in-depth interviews with business leaders, combined
with extensive secondary research. The research panel has been
drawn from organisations which were among the first-movers in using
web technologies to transform not just their own businesses, but
The first Report in this series - Online Channels to Market -
dealt with the significant opportunities the internet offers; and
Gartner predicts the market in cloud computing will be worth
$150 billion by 2013 - and indicates cloud computing is definitely
not a 'one size fits all'. Whilst there are considerable
benefits to be realised, careful consideration of what "the
Cloud" has to offer is essential; along with a thorough
understanding of the contractual implications in what is still a
We hope you find this Report interesting and insightful. We
would be delighted to meet with you to discuss the findings, and
the implication for your business.
Further information is available at
Cloud computing could address significant issues in how
Information Communication Technology (ICT) is managed and
delivered; what key considerations should organisations be aware
Across the globe organisations are contending with the latest
technology panacea – cloud computing. Allegedly a shift
in landscape that promises riches reminiscent of many a bold claim
from the IT industry in the last 20 years; cost and time
efficiencies; delivering a distributed business model; dynamic
scalability and flexibility; greater access to enterprise level IT
This phenomenon is expected to grow quickly; Gartner predicts
the market in cloud computing will be worth $150 billion by
Cloud computing is really a further iteration of the way that
ICT is delivered and hence consumed. However beware; in a
relatively short space of time it has spawned its own derivatives;
a sure sign that it is still a developing concept and, as such, so
is the legal framework which seeks to govern it.
Cloud computing is definitely not a 'one size fits all'
but there are considerable benefits to be realised, as our research
indicates. Careful consideration of what this development has to
offer your organisation is essential; along with a thorough
understanding of the contractual implications in what is still
This Report, Cloud Computing, examines a rapidly growing
industry – please click
here to view the Report.
This publication is intended as a general overview and
discussion of the subjects dealt with. It is not intended to be,
and should not used as, a substitute for taking legal advice in any
specific situation. DLA Piper Australia will accept no
responsibility for any actions taken or not taken on the basis of
DLA Piper Australia is part of DLA Piper, a global law firm,
operating through various separate and distinct legal entities. For
further information, please refer to www.dlapiper.com
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Effects of new PPS regime on financing and supply of goods and services to information technology businesses.
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