Misjudged comments on social media result in loss of job and
While more and more people communicate using social media like
Facebook or Twitter, it appears that many users still do not
realise that once material is posted online, it is very easy to
lose 'control' of it and this can have unintended and grave
A perfect example of this is the case of Anton Casey. Mr Casey,
a British businessman living in Singapore, made posts on social
media, one of which referred to users of public transport in
Singapore as "poor people", and another which referred to
a taxi driver as a "retard" for wearing gloves and arm
warmers in 37 degree heat. Mr Casey's comments went viral on
the internet and as a result of the publicity he lost his job,
received death threats and was forced to flee his adopted home.
Most people would agree that the comments contained in Mr
Casey's posts reflect negatively on him, however the
consequences of his misjudged comments do seem unnecessarily
There are few lessons to be learned from Mr Casey if you are
going to make comments in social media:
First, check your privacy settings – is your post going to
be seen by a select few of your close friends or is it immediately
visible to anyone with a computer or cell phone that can access the
Second, if your employer sees the post is it likely to reflect
positively or negatively on you?
And finally, regardless of your privacy settings, remember that
anyone who accesses or receives your post could then re-post it,
expanding the audience exponentially.
Ask yourself, given these risks, is your planned post really
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
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We're delighted to publish our Social Media Safety Guide for Companies, which highlights key considerations to keep in mind in using social media to promote your company's products and services and to engage with customers.
One likely result is that companies will get sued by its competitors. Such a lawsuit will cost money to defend, cause a distraction to the company, and has the potential to embarrass the company with consumers.
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