United States:
Ad Law Tool Kit Show - Episode 12 - Telemarketing And Texting (Podcast)
23 April 2024
Venable LLP
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Telephone and text marketing is ubiquitous these days. But those
tools also pose private litigation risks and regulatory hurdles
that marketers should be aware of at the outset of any campaign.
They involve legal and regulatory complexities, including
do-not-call laws enforced by the FTC, FCC, and states. Host Shahin Rothermel and Venable partner Ari Rothman talk about how litigation often
concerns consent for autodialed calls and texts. State laws may
broaden rules, causing uncertainty regarding reassigned
numbers.
Host: Shahin Rothermel
Guest: Ari Rothman
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
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