Khaitan & Co successfully represented Marico Limited in a suit against Alpino Health Foods Private Limited ("Alpino") before the Delhi High Court and secured an interim injunction against Alpino from causing generic disparagement of ‘oats’ as a food category by publishing its advertisement campaign consisting of 28 advertisements, including an audio-visual advertisement, social media posts and a write up on Alpino's Website. We were able to successfully establish before the Delhi High Court that the advertisement campaign of Alpino was causing generic disparagement of oats as a food category and consequently of the Client's oats under the brand "Saffola’. The Delhi High Court was therefore pleased to restrain Alpino from publishing in any manner, its impugned advertisement campaign or any other advertisement causing generic disparagement of ‘oats’ as a food category.
The core team consisted of Ankur Sangal (Partner), Pragya Mishra (Principal Associate), Raghu Vinayak Sinha (Senior Associate), Kiratraj Sadana (Associate) and Shaurya Pandey (Associate).