Shook Partners Hildy Sastre and Jennise Stubbs, along with Of Counsel Sonali Gunawardhana, have co-authored the USA section of Chambers and Partners' Pharmaceutical Advertising 2019 practice guide. The article summarizes the regulatory framework for pharma advertising in the United States and explains how guidance for print ads has been adapted to social media and other digital advertising formats. Sastre, Stubbs and Gunawardhana highlight important aspects of several guidance documents to help pharmaceutical companies understand how to comply with U.S. Food and Drug Administration regulations.

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.