Turkey: Design Strategy And Action Plan

Last Updated: 9 July 2018
Article by Selen Ugur and Duhan Kurt

INTRODUCTION

The Design Strategy and Action Plan 2018-2020 ("Plan") was published in the Official Gazette dated June 28, 2018 and numbered 30462. The Plan has been prepared by Science, Industry and Technology Ministry ("Ministry") and approved and published by High Planning Council. The vision has been determined as being a global brand of Turkish designs and accordingly the 5 main objectives and 20 actions are identified in order to achieve this vision. Accordingly, it is expected that;

  1. Company capacities will be developed in order to increase the quality and quantity of the design sector,
  2. The effectiveness of the current support will be increased,
  3. The transformation in design training will be provided, and
  4. The Design Council will be more effective within the implementation of the actions.

MAIN OBJECTIVES

a. The design management, production and usage capacity of the public and private sector shall be developed

Under this objective, Turkish Design Advisory Council ("Council") shall operate more actively. The informative and instructive activities regarding effective management of the design processes shall be organized by Turkish Patent and Trademark Office ("TÜRKPATENT") and provided to the Council and there will be 12 events in one year. Furthermore, training programs including design making, developing and managing shall be provided by professional designers or academicians for R&D and Design Centres personnel and this training will be provided to at least 100 R&D and Design Centres every year. And most importantly, the Design Valley shall be established:

  • Establishment of the Design Valley
    Design Valley shall be established by either Ministry or TÜRKPATENT. The buildings and centres located in the Design Valley shall fulfil the design related information, data, research and consulting needs of the companies. The buildings such as design studios, national design research centres and design library shall be established, and thus it will be provided that the designers and industry will be able to operate interactively. In this scope, the location shall be determined, and feasibility report will be prepared. The regions where the design activities are more intense shall be considered while determining the location for Design Valley.

b. The effectiveness of the design support shall be increased and the entrepreneurship in the design field shall be supported

According to this objective, Ministry of Science, Industry and Technology and Ministry of Development shall together prepare reports regarding the analyse of the current design supports and they shall bring proposal for improvement. As per the outputs of the prepared analyse reports, the necessary regulations shall be made on the support mechanisms. The industrial design shall be included to the R&D and product development and commercialization supports as an evaluation criterion. The design academicians and professionals shall participate to the election and evaluation board with respect to design-required R&D and product projects.

c. The human resources capacity and quality shall be increased in the design field

As per this objective, the professional competence of the "Technology and Design" instructors shall be increased in the design field. In the undergraduate and graduate education, the majors which have same content, but different names shall be gathered under the same name, and the name recommendation will be advisory. Furthermore, the necessary measures regarding increasing of the design education quality at the undergraduate and graduate level shall be taken and accreditation system shall be created.

d. The visibility and awareness of the Turkish design at the national and international level shall be increased

Seven different actions were determined in detail in order to actualize this objection. Accordingly, the communication strategy regarding the international recognition of the Turkish design shall be determined and implemented.

In this scope, the design emphasis shall be increased under the roof of "Turkey Discover the Potential" and, "Turkey Design Week Event" and "Design Turkey Industrial Design Awards" shall be organized every year regularly. In this respect, the written and visual materials regarding the increasing of the design awareness shall be created and accordingly at least 3 productions such as short-films, cartoon film, documentary and news shall be prepared in one year. Turkish designers shall be introduced at the national and the international level. Moreover, joint organizations with the international design institutions and councils shall be organized. The events increasing the design awareness shall be organized at the Science Centres. Last but not least, Turkish World Design Council shall be organized, and Design Museum shall be established:

  • Turkish World Design Council
    The Turkish World Design Council shall be established within the purpose of evaluation and increasing of Turkish design in the Turkish culture geography. This first event will be held on 2019 and after will be held biyearly.
  • Design Museum
    The Design Museum shall be established so as to record the production and design processes regarding the original product design in Turkey from the past to the present and to create Turkish design storage by gathering object and archives material.

    This action is similar to the Design Policy of the European Union which regulates that the methods using in the introduction of the design will be differentiated.

e.Decision-making processes shall be supported and oriented by developing information and data capacity related to design

This objective includes 3 different tailored actions. In this scope, the sector analysis of the design activities in Turkey shall be made. And furthermore, Turkey's design culture elements and local funds of knowledge shall be recorded. Most importantly, data set related to design shall be determined and design inventory database shall be created.

The data inventory and data sets to be used in the inventory shall be created. In addition to this, the data obtained through data sets shall be recorded on database. And last, the current data shall be monitored through the database.

CONCLUSION

Within the implementation of strategies and actions designated under the Plan, the Council will execute the studies regarding;

  • Establishment of the infrastructure in order to implement the determined policies
  • Creating high value-added designs
  • Ensuring that Turkish design and designers will be preferable in the global market
  • Providing the industrial-designer cooperation
  • Creating "Turkish design" image

Last, within the scope of the Plan, web designs and coding, digital game designs and computer-supported designs and animations are design-related items, and further, public-private partnership is supported in the Plan.

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

To print this article, all you need is to be registered on Mondaq.com.

Click to Login as an existing user or Register so you can print this article.

Authors
Similar Articles
Relevancy Powered by MondaqAI
 
Some comments from our readers…
“The articles are extremely timely and highly applicable”
“I often find critical information not available elsewhere”
“As in-house counsel, Mondaq’s service is of great value”

Related Topics
 
Similar Articles
Relevancy Powered by MondaqAI
Related Articles
 
Up-coming Events Search
Tools
Print
Font Size:
Translation
Channels
Mondaq on Twitter
 
Register for Access and our Free Biweekly Alert for
This service is completely free. Access 250,000 archived articles from 100+ countries and get a personalised email twice a week covering developments (and yes, our lawyers like to think you’ve read our Disclaimer).
 
Email Address
Company Name
Password
Confirm Password
Position
Mondaq Topics -- Select your Interests
 Accounting
 Anti-trust
 Commercial
 Compliance
 Consumer
 Criminal
 Employment
 Energy
 Environment
 Family
 Finance
 Government
 Healthcare
 Immigration
 Insolvency
 Insurance
 International
 IP
 Law Performance
 Law Practice
 Litigation
 Media & IT
 Privacy
 Real Estate
 Strategy
 Tax
 Technology
 Transport
 Wealth Mgt
Regions
Africa
Asia
Asia Pacific
Australasia
Canada
Caribbean
Europe
European Union
Latin America
Middle East
U.K.
United States
Worldwide Updates
Registration (you must scroll down to set your data preferences)

Mondaq Ltd requires you to register and provide information that personally identifies you, including your content preferences, for three primary purposes (full details of Mondaq’s use of your personal data can be found in our Privacy and Cookies Notice):

  • To allow you to personalize the Mondaq websites you are visiting to show content ("Content") relevant to your interests.
  • To enable features such as password reminder, news alerts, email a colleague, and linking from Mondaq (and its affiliate sites) to your website.
  • To produce demographic feedback for our content providers ("Contributors") who contribute Content for free for your use.

Mondaq hopes that our registered users will support us in maintaining our free to view business model by consenting to our use of your personal data as described below.

Mondaq has a "free to view" business model. Our services are paid for by Contributors in exchange for Mondaq providing them with access to information about who accesses their content. Once personal data is transferred to our Contributors they become a data controller of this personal data. They use it to measure the response that their articles are receiving, as a form of market research. They may also use it to provide Mondaq users with information about their products and services.

Details of each Contributor to which your personal data will be transferred is clearly stated within the Content that you access. For full details of how this Contributor will use your personal data, you should review the Contributor’s own Privacy Notice.

Please indicate your preference below:

Yes, I am happy to support Mondaq in maintaining its free to view business model by agreeing to allow Mondaq to share my personal data with Contributors whose Content I access
No, I do not want Mondaq to share my personal data with Contributors

Also please let us know whether you are happy to receive communications promoting products and services offered by Mondaq:

Yes, I am happy to received promotional communications from Mondaq
No, please do not send me promotional communications from Mondaq
Terms & Conditions

Mondaq.com (the Website) is owned and managed by Mondaq Ltd (Mondaq). Mondaq grants you a non-exclusive, revocable licence to access the Website and associated services, such as the Mondaq News Alerts (Services), subject to and in consideration of your compliance with the following terms and conditions of use (Terms). Your use of the Website and/or Services constitutes your agreement to the Terms. Mondaq may terminate your use of the Website and Services if you are in breach of these Terms or if Mondaq decides to terminate the licence granted hereunder for any reason whatsoever.

Use of www.mondaq.com

To Use Mondaq.com you must be: eighteen (18) years old or over; legally capable of entering into binding contracts; and not in any way prohibited by the applicable law to enter into these Terms in the jurisdiction which you are currently located.

You may use the Website as an unregistered user, however, you are required to register as a user if you wish to read the full text of the Content or to receive the Services.

You may not modify, publish, transmit, transfer or sell, reproduce, create derivative works from, distribute, perform, link, display, or in any way exploit any of the Content, in whole or in part, except as expressly permitted in these Terms or with the prior written consent of Mondaq. You may not use electronic or other means to extract details or information from the Content. Nor shall you extract information about users or Contributors in order to offer them any services or products.

In your use of the Website and/or Services you shall: comply with all applicable laws, regulations, directives and legislations which apply to your Use of the Website and/or Services in whatever country you are physically located including without limitation any and all consumer law, export control laws and regulations; provide to us true, correct and accurate information and promptly inform us in the event that any information that you have provided to us changes or becomes inaccurate; notify Mondaq immediately of any circumstances where you have reason to believe that any Intellectual Property Rights or any other rights of any third party may have been infringed; co-operate with reasonable security or other checks or requests for information made by Mondaq from time to time; and at all times be fully liable for the breach of any of these Terms by a third party using your login details to access the Website and/or Services

however, you shall not: do anything likely to impair, interfere with or damage or cause harm or distress to any persons, or the network; do anything that will infringe any Intellectual Property Rights or other rights of Mondaq or any third party; or use the Website, Services and/or Content otherwise than in accordance with these Terms; use any trade marks or service marks of Mondaq or the Contributors, or do anything which may be seen to take unfair advantage of the reputation and goodwill of Mondaq or the Contributors, or the Website, Services and/or Content.

Mondaq reserves the right, in its sole discretion, to take any action that it deems necessary and appropriate in the event it considers that there is a breach or threatened breach of the Terms.

Mondaq’s Rights and Obligations

Unless otherwise expressly set out to the contrary, nothing in these Terms shall serve to transfer from Mondaq to you, any Intellectual Property Rights owned by and/or licensed to Mondaq and all rights, title and interest in and to such Intellectual Property Rights will remain exclusively with Mondaq and/or its licensors.

Mondaq shall use its reasonable endeavours to make the Website and Services available to you at all times, but we cannot guarantee an uninterrupted and fault free service.

Mondaq reserves the right to make changes to the services and/or the Website or part thereof, from time to time, and we may add, remove, modify and/or vary any elements of features and functionalities of the Website or the services.

Mondaq also reserves the right from time to time to monitor your Use of the Website and/or services.

Disclaimer

The Content is general information only. It is not intended to constitute legal advice or seek to be the complete and comprehensive statement of the law, nor is it intended to address your specific requirements or provide advice on which reliance should be placed. Mondaq and/or its Contributors and other suppliers make no representations about the suitability of the information contained in the Content for any purpose. All Content provided "as is" without warranty of any kind. Mondaq and/or its Contributors and other suppliers hereby exclude and disclaim all representations, warranties or guarantees with regard to the Content, including all implied warranties and conditions of merchantability, fitness for a particular purpose, title and non-infringement. To the maximum extent permitted by law, Mondaq expressly excludes all representations, warranties, obligations, and liabilities arising out of or in connection with all Content. In no event shall Mondaq and/or its respective suppliers be liable for any special, indirect or consequential damages or any damages whatsoever resulting from loss of use, data or profits, whether in an action of contract, negligence or other tortious action, arising out of or in connection with the use of the Content or performance of Mondaq’s Services.

General

Mondaq may alter or amend these Terms by amending them on the Website. By continuing to Use the Services and/or the Website after such amendment, you will be deemed to have accepted any amendment to these Terms.

These Terms shall be governed by and construed in accordance with the laws of England and Wales and you irrevocably submit to the exclusive jurisdiction of the courts of England and Wales to settle any dispute which may arise out of or in connection with these Terms. If you live outside the United Kingdom, English law shall apply only to the extent that English law shall not deprive you of any legal protection accorded in accordance with the law of the place where you are habitually resident ("Local Law"). In the event English law deprives you of any legal protection which is accorded to you under Local Law, then these terms shall be governed by Local Law and any dispute or claim arising out of or in connection with these Terms shall be subject to the non-exclusive jurisdiction of the courts where you are habitually resident.

You may print and keep a copy of these Terms, which form the entire agreement between you and Mondaq and supersede any other communications or advertising in respect of the Service and/or the Website.

No delay in exercising or non-exercise by you and/or Mondaq of any of its rights under or in connection with these Terms shall operate as a waiver or release of each of your or Mondaq’s right. Rather, any such waiver or release must be specifically granted in writing signed by the party granting it.

If any part of these Terms is held unenforceable, that part shall be enforced to the maximum extent permissible so as to give effect to the intent of the parties, and the Terms shall continue in full force and effect.

Mondaq shall not incur any liability to you on account of any loss or damage resulting from any delay or failure to perform all or any part of these Terms if such delay or failure is caused, in whole or in part, by events, occurrences, or causes beyond the control of Mondaq. Such events, occurrences or causes will include, without limitation, acts of God, strikes, lockouts, server and network failure, riots, acts of war, earthquakes, fire and explosions.

By clicking Register you state you have read and agree to our Terms and Conditions