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Searching Content indexed under Advertising, Marketing & Branding by Blaney McMurtry LLP ordered by Published Date Descending.
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Fletcher v. Doig: A Case Of Refuted Authorship And A Role For Alternative Dispute Resolution
An unusual story from the fine art market offers both explicit and implicit reminders of the critical importance of exercising vigilance in protecting global product identity.
Canada
15 May 2017
2
Fletcher v. Doig: An Unlikely Case Of Coincidence, Correlation Or Consent
Who has the onus of establishing whether or not a license has been granted? If the license is oral, how is the "applicable law" established and under which jurisdiction?
Canada
13 Dec 2016
3
Strong Branding Can Help Generate Profits: Caution Needed In Name, Trademark Choices
Names for new "babies" are selected with great care and in the hope that they will shine for a lifetime and beyond.
Canada
9 Sep 2016
4
Disclaimers May Be Drag On Branding But Are Musts For Customers, Businesses
Strong, effective branding is basic to differentiating businesses in this era and helping to drive consistently growing profits long-term.
Canada
9 Sep 2016
5
A Million Reasons To Comply -- CRTC Issues $1.1 Million Penalty Against Training Firm For Anti-Spam Law Violations
The Canadian Radio-television and Telecommunications Commission (CRTC) has issued its largest fine ever as a result of violations under Canada's Anti-Spam Legislation (CASL).
Canada
3 Jun 2015
6
Recent Developments In Canadian Privacy Law And CGL Coverage
As in many other jurisdictions, Canadian law has struggled to keep pace with electronic and technological change.
Canada
11 Mar 2015
7
CRTC Issues Updated Guidance On Canada's Anti-Spam Legislation
The provisions that regulate the transmission of commercial electronic messages came into force on July 1, 2014.
Canada
16 Jul 2014
8
Your Widget Is Better Than The Other Guy's? Prove It. Before You Say So In An Ad. Or Else...
It is a different matter when a company asserts its product's superior performance in a commercial and only verifies the assertion after the commercial airs.
Canada
9 Jun 2014
9
Canada's Anti-Spam Law And Social Media: Marketers Advised To Proceed With Caution
Marketers using social media may be happy and not worried about Canada’s Anti-Spam Legislation (CASL) because they think it may not apply to them.
Canada
9 Jun 2014
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