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Searching Content indexed under Advertising, Marketing & Branding by Marc Rachman ordered by Published Date Descending.
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Digital Media, Technology & Privacy Alert >> 1-800 Contacts Unlawfully Restricted Competitors' Trademark Use In Search Engine Marketing
The Federal Trade Commission (FTC) has decided that agreements reached by 1-800 Contacts, Inc. with a number of its competitors ...
United States
23 Nov 2018
2
Battling The Real "Fake News": FTC Reaches Multi-Million Dollar Settlement With Internet Marketers For False Celebrity Endorsements
Unfortunately, the unauthorized use of a celebrity's name and image has become a deceptive advertising practice frequently used by dishonest online marketers.
United States
4 Dec 2017
3
First Circuit Requires Identifiable Injury For Claims Asserting Deceptive Retailer "Compare At" Prices
Consumer class actions alleging that retailers are using deceptive comparison pricing tactics online and in stores are becoming increasingly common under state consumer protection statutes...
United States
25 Sep 2017
4
Upcoming FCC Rulings Will Create New Challenges For TCPA Compliance
The Federal Communications Commission recently announced that it will be issuing a package of rulings on 21 long-standing petitions concerning the Telephone Consumer Protection Act.
United States
8 Jul 2015
5
Supreme Court Clarifies Who Can Assert A Federal Claim For False Advertising
The Supreme Court's ruling in Lexmark should have a significant impact on Lanham Act false advertising cases.
United States
21 Jul 2014
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