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Searching Content indexed under Advertising, Marketing & Branding by Rocco Russo ordered by Published Date Descending.
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Fine print in ad not good enough, says High Court of Australia
The High Court of Australia has provided important guidance for companies advertising their services to the public.
Australia
3 Jan 2014
2
Caution needed with price reduction advertising
These recent Federal Court decisions illustrate misleading and deceptive conduct when advertising price reductions.
Australia
10 Mar 2013
3
Federal Court orders $2 million fine and corrective advertising for misleading and deceptive conduct
Advertisements referring to the price of a product or service need to display all of the costs a customer will incur.
Australia
27 Jun 2012
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