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Searching Content indexed under Advertising, Marketing & Branding by Cameron Gascoyne ordered by Published Date Descending.
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Changes To Advertising Laws Will Bring An End To Hidden Taxes And Charges
Proposed changes to advertising laws will require businesses to specify a prominent "total price" in all advertisements that contain a statement about the price of consumer goods or services.
Australia
1 May 2008
2
Product Placement: Itīs Subtle, Itīs Powerful, But Is It Legal?
Unlike traditional television commercials, product placement advertisements can't be avoided by channel surfing or technology that skips or filters out commercial breaks.
Australia
17 Sep 2007
3
Mineīs Bigger Than Yours: When Can You Compare Products In Ads?
A recent decision by the Federal Court of Australia has confirmed that advertisers using comparative advertising do not have to compare products that are "like for like.
Australia
8 Aug 2007
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