Recently in Beijing the twelfth edition of luxury
property showcase was held. The Real
Estate of luxury fair promoted by the Ferretti group and
Bank of East Asia has given space to 120 exhibitors from 35
countries and above all has welcomed more than 6000
visitors. Also Italy was well
represented, which can boast an immense
patrimony and unique in its kind. The occasion was an
opportune time to bring to the attention of the Asian
investors a privileged look on what you can offer the
real estate market of Italian
Abandoned the rigor which were accustomed, the
Chinese have been found to be a clientele of type
high spending, concerned at the extra luxury of
quality. The lowering of taxes of luxury goods purchased
in China has helped to change the perception of wellbeing. In fact
the desire to take care of themselves and looking at the west not
as an antagonist but as a model is no longer demonized.
A new middle class is emerging a new class of rich are willing to
put on the plate and large capital to show off their wealth. The
latter, in particular, in their homeland call them
"feudal", literally "rich
of second generation", they are children of public
officials and business men, and if in their country they are
considered loose cannon elsewhere they simply demonstrate wealthy
and well prepared investors.
From the entire east comes an increasingly urgent demand that
calls to mobilize operators in the Italian real
estate sector and all professionals who support them. A
breath of internationalization is necessary because, if 'abroad
Italian lifestyle is liked and it is looked upon
with interest, from Italy you must guarantee who owns large capital
to invest with professionalism, competence and flexibility. It is
undeniable that, while enjoying good health, the market of
Italian luxury real estate boasts a higher bid to
The prospects of the luxury segment in Italy today we can speak
of a market that has not been affected by the crisis, despite
having crossed almost eight years of contraction of the residential
market. The third annual report Global Powers of
Luxury Goods diffused by Deloitte
promotes Italy is the leader in the world for the number of
companies that operate in the world of fashion and luxury.
If we talk about luxury real estate we cannot
confine ourselves to appoint a sterile buying and selling of real
estate. What Italy offers purchasers is not merely bound to
economic value but also to the exclusivity given by
history, art, landscape, culture and
cuisine, it has no price but is included in the
package". Those seeking a second home in the "bel
paese" know that they will find a unique and special
It is not easy to find suitable homes unless you go to Italian
professionals with expertise that are able to provide a buyer with
a privileged experience, which then on balance is what you ask
them, especially to purchase occurred. This is because a luxury
property can return once inhabited unique sensations. We are
talking about villas in the most charming places, perhaps on the
shores of a lake, in harmony with the environment. Places that
often have not only had an artistic prestige but also
When you think about the real estate of luxury you cannot do
less than think of Lake Como, an area for years at
the center of the attention of an international clientele of elite
and which still guarantees you a choice of style. The historic
residences of extreme value on the waterfront and with a private
dock, park and large gardens continue to make foreigners dream,
thanks to their timeless charm. In terms of charm they are not less
than Lake Maggiore and the
Stresa, which are becoming increasingly popular
locations for "real estate shopping" on
the part of the estimators of the Bel Paese.
Tuscany, according to the analysis of
LuxuryEstate.com, proves to be the first
Italian region for value of luxury real estate for sale.
Followed by the most renowned Italian localities of luxury:
Positano, Lake Como, Cortina and
A curiosity concerning the presence on our territory of entire
villages for sale, with inevitable villa and the accompanying other
houses intended to staff, more hectares of parkland and perhaps a
little church. Varies the offer, varies the typology of purchasers,
the common denominator remain the professionals of the sector,
whose experience can constitute the point of demarcation between a
good deal and the best.
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
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