United States: Parker Poe Named To BTI Brand Elite 2017: Client Perceptions Of The Best Branded Law Firms
Last Updated: April 10 2017

Charlotte, NC – Parker Poe is pleased to announce that the firm has been recognized in BTI Consulting Group's report BTI Brand Elite 2017: Client Perceptions of the Best-Branded Law Firms for the fifth consecutive year. The firm ranked in the top four percent of law firms that clients consider first for hiring in new assignments.

BTI Brand Elite ranks law firms with exceptional brand standing among corporate counsel and other legal decision makers. The report is based solely on in-depth interviews with 633 corporate counsel at the world's largest and most influential companies, and ranks on three variables, which measure brand influence, top-of-mind awareness and competitive strength.

"It is an honor to be named a leader for our brand and client service by general counsel," states Parker Poe Chief Marketing & Business Development Officer Kristen Leis. "We are committed to offering superior client service and this recognition is rewarding validation by our clients."

About The BTI Consulting Group, Inc.

BTI is the leading provider of strategic research to law firms and general counsel. For the past 20 years, BTI has conducted syndicated market research about client service, market direction and client satisfaction. BTI's work spans 13 different professions, helping clients learn best practices from world-class firms in virtually all professional service industries.

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