Since 2005, several kinds of fake drinks trademarked "RED
BULL" have appeared in the market across China. After 5 years
of tough fighting, the real "RED BULL" now is very close
to the victory in a vital battle.
The trademark protection for "RED BULL" is a tough
story, mainly because a third party registered "RED BULL"
on non-medical nutritional drinks in Class 30, which was the
driving force for various trademark infringements. Through its own
companies or licensing others to produce or sell energy drinks, the
party has severely infringed the trademark rights of the real owner
of "RED BULL". On July 16, 2010, Beijing High
People's Court ruled that the aforesaid trademark shall be
cancelled. The Trademark Review and Adjudication Board (TRAB)
reheard the case and made its decision on September 26, 2010. As
expected, WEI Tingjian, the individual who registered the mark in
bad faith, sued again before the court. It is likely that, before
"RED BULL" can effectively tackle the trademark
infringements in China, it will have to go through a new round of
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